Product Manager, Product Analytics & Experimentation
About the role
We're looking for a Product Manager, Product Analytics & Experimentation to help TEGNA measure, learn from, and continuously improve our digital products. This role sits at the intersection of product analytics and experimentation, partnering with Product Managers to transform customer behavior into actionable insights that improve our websites, mobile apps, notifications, and personalization capabilities. You'll help evolve TEGNA's analytics and experimentation capabilities, enabling product teams to measure outcomes, validate hypotheses, and make confident, data-informed decisions throughout the product lifecycle. Working across Product, Engineering, Design, Data, QA, and Editorial, you'll help build a culture where analytics and experimentation are integral to how we discover, deliver, and continuously improve our products.
Responsibilities
- Partner with Product Managers across TEGNA's Consumer Products organization to define success metrics, measure product performance, identify opportunities, and support experimentation initiatives.
- Help evolve TEGNA's analytics and experimentation capabilities by establishing best practices for instrumentation, dashboard development, experimentation, and product analysis.
- Support product teams throughout the product lifecycle by helping define measurement plans, analyze product performance, and communicate actionable insights that improve customer outcomes.
- Product Analytics - Partner with Product Managers to define success metrics, develop dashboards, analyze