Product Manager, Marketing, REMOTE

About the role

The Product Manager will translate business needs into actionable product requirements and drive day-to-day execution within a cross-functional pod. This role focuses on the systems and workflows behind Scripps' marketing and creative operations, with an emphasis on digital asset management, creative intake, and the application of AI to creative production. The Product Manager ensures initiatives are well-defined, properly tracked, and delivered in a way that supports Scripps' broader transformation goals, acting as the connective tissue between business stakeholders, creative teams, data, and software engineering.

Responsibilities

• Help translate business needs into clear, actionable product requirements.
• Own the day-to-day management of your product's backlog in Atlassian (Jira), including writing user stories, acceptance criteria, and prioritization.
• Partner with engineering to plan sprints, track delivery progress, and unblock issues as they arise.
• Support tracking of milestones and impact, escalating risks or hygiene issues proactively.
• Work closely with business stakeholders to gather requirements, validate assumptions, and ensure what gets built actually solves the intended problem.
• Help identify interdependencies between your initiatives and other pods' work, flagging conflicts early.
• Contribute to roadmap planning and sequencing discussions, bringing data and user insight to prioritization conversations.
• Communicate progress and blockers clearly to your Product Lead and stakeholders.
• Build low-fidelity prototypes and mockups (e.g., Figma, wireframes) to validate concepts with stakeholders before committing engineering resources.
• Use prototypes to pressure-test assumptions and surface edge cases.
• Identify opportunities within your pod's initiatives where AI or automation could improve speed, quality, or cost, and help scope them appropriately.
• Identify systemic solutions to business problems.
• Partner with the AI/architecture team to understand platform capabilities (e.g., Azure AI Foundry, Copilot Studio) and translate them into practical product use cases.

Requirements

• Bachelor's degree preferred; or equivalent work experience.
• Generally, 3+ years of digital and product management experience or related field.

Skills

• Experience in product management, software development, data engineering, or technical project coordination.
• The ability to explain a technical tradeoff to a non-technical stakeholder and vice versa.
• Basic familiarity with agile/scrum practices and tools like Jira or similar work-management platforms.
• Experience with data analysis and interpreting performance metrics.
• Comfortable working across disciplines including engineering, UX, and marketing.