Product Manager II - Ad Tech

About the role

We are looking for a Product Manager II to help evolve AdRise’s ad platform capabilities across integrations, ad-serving systems, and monetization workflows. This role will focus on building and scaling horizontal capabilities that improve how we connect with publishers, SSPs/exchanges, and DSPs, while optimizing revenue outcomes across the ecosystem.

Responsibilities

• Own execution of a product roadmap focused on ad platform capabilities, including integrations, delivery logic, and monetization features
• Partner directly with publishers, SSPs/exchanges, and DSPs to define integration requirements and translate them into clear product and engineering deliverables
• Drive improvements in ad serving performance, including pacing, frequency capping, targeting, and delivery optimization
• Collaborate with engineering to build scalable solutions aligned with industry standards such as OpenRTB, VAST, and VMAP
• Work closely with Ad Ops, Sales, Data Science, and external partners to ensure the successful implementation and adoption of platform capabilities
• Define success metrics, such as fill rate, yield, and CPMs, and analyze performance to identify optimization opportunities
• Propose and support experiments to improve monetization outcomes and platform efficiency
• Bring structure to evolving or ambiguous problem spaces, helping prioritize and sequence work across multiple stakeholders
• Navigate internal and external stakeholder needs, aligning competing priorities to move initiatives forward
• Use data to inform decisions and continuously improve monetization performance and platform efficiency

Requirements

• 3+ years of product management experience, preferably in ad tech, programmatic advertising, or video/CTV ecosystems
• Strong understanding of the digital advertising ecosystem, including SSPs, DSPs, ad exchanges, and programmatic workflows
• Familiarity with industry protocols such as OpenRTB, VAST, and VMAP, and experience working on or supporting integrations across these standards
• Experience working closely with engineering teams to translate technical requirements into shipped products
• Proven ability to manage cross-functional execution and deliver against roadmap goals in a complex stakeholder environment
• Strong analytical skills, including the ability to define metrics, interpret data, and drive decisions that impact revenue outcomes
• Working knowledge of SQL, including the ability to query and analyze datasets such as joins and aggregations
• Ability to balance execution with informed product judgment, contributing ideas that improve the roadmap while delivering on defined priorities
• Ability to bring structure to ambiguous problem spaces and communicate clearly across technical and non-technical stakeholders

Nice to have, but not a dealbreaker

• Experience working on ad serving systems or monetization platforms, including concepts like pacing, frequency capping, targeting, and delivery optimization
• Exposure to order or campaign management systems, forecasting, or reporting workflows
• Experience supporting or leading publisher or demand-side integrations
• Familiarity with advanced SQL concepts

Qualifications

• Experience working on ad serving systems or monetization platforms, including concepts like pacing, frequency capping, targeting, and delivery optimization
• Exposure to order or campaign management systems, forecasting, or reporting workflows
• Experience supporting or leading publisher or demand-side integrations
• Familiarity with advanced SQL concepts

Skills

• Experience working on ad serving systems or monetization platforms, including concepts like pacing, frequency capping, targeting, and delivery optimization
• Exposure to order or campaign management systems, forecasting, or reporting workflows
• Experience supporting or leading publisher or demand-side integrations
• Familiarity with advanced SQL concepts

Benefits

• $128,000.00-179,000.00 annually
• Annual discretionary bonus
• Variety of benefits including medical/dental/vision insurance, 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents
• Union represented employees will be in accordance with the applicable collective bargaining agreement