Principal Product Manager

About the Role

SoFi is seeking a Principal Product Manager to lead a strategic product area, shaping how members manage their finances. This senior individual contributor role involves setting vision, defining strategy, and executing complex initiatives across borrowing, saving, spending, investing, and financial protection.

Responsibilities

• Own and evolve the product vision, strategy, and multi-year roadmap.
• Break vision into phases, prioritize, and drive backlogs for launch with dedicated engineering teams.
• Drive platform and product strategy focused on scalability, reliability, security, and regulatory compliance.
• Partner with engineering on critical architectural decisions and long-term investments.
• Engage with risk, compliance, legal, and security teams to align product capabilities with regulatory requirements.
• Define success metrics and measure performance, member impact, and business outcomes.
• Lead build-vs-buy evaluations, including vendor assessments and technology trade-offs.
• Conduct experiments to validate hypotheses and measure impact on member outcomes, engagement, and revenue.
• Influence company strategy, mentor product managers, and elevate product craft.
• Communicate vision, strategy, execution plan, and customer impact to stakeholders, including C-level leadership.

Requirements

• Bachelor's degree or higher in a technical, finance, or quantitative field.
• 8+ years of product management experience.
• Proven track record leading technically complex or highly strategic products at scale.
• Deep technical fluency to collaborate with engineers, data scientists, and architects.
• Ability to balance long-term platform investments with near-term delivery needs.
• Strong cross-functional leadership skills, especially with engineering, design, data science, security, compliance, legal, and analytics.
• Exceptional written and verbal communication skills, with ability to simplify complexity and present to C-level leadership.
• Experience owning end-to-end product delivery and P&L or key business outcomes.
• Comfort navigating ambiguity and evolving constraints in a fast-paced environment.

Qualifications

• MBA or advanced degree in a technical, business, or quantitative field (nice to have).
• Experience in fintech, financial services, payments, or highly regulated industries (nice to have).
• Experience with data-driven, personalized, or AI-powered consumer products (nice to have).
• Experience building and mentoring high-performing product teams (nice to have).
• Passion for helping members achieve financial independence (nice to have).

Compensation and Benefits

The base pay range for this role is determined based on individual factors such as experience, skills, and location. For comprehensive benefits, visit our Benefits at SoFi page.