Principal Product Designer

Responsibilities

• Drive the Vision: Lead and drive the design vision for major product areas, aligning closely with Product and Engineering leadership to influence product strategy and prioritization.
• Drive 0→1 Initiatives: Lead early-stage, ambiguous problem spaces by framing opportunities, defining foundational systems, and shaping first iterations of new experiences.
• Strategic Influence: Serve as a trusted partner to executive stakeholders, advocating for best product practices and ensuring alignment with long-term business objectives.
• Craft & Execution: Design System: In partnership with the design org, define and evolve a unified design system, ensuring consistency, accessibility, and visual quality across all platforms and products.
• Complex Problem Solving: Translate business requirements, member needs and market understanding into clear strategy and intuitive, elegant experiences. Deliver high-quality interaction designs, prototypes, and visual systems.
• Prototyping & Validation: Lead the way with AI experimentation and advanced tools to bring concepts to life, iterating and validating solutions through research, data, and user feedback.
• Collaboration & Practice Building: Cross-Functional Alignment: Partner across EPD, Clinical teams, Research, and Marketing to ensure design decisions are technically feasible and strategically aligned.
• Elevate Design and Product Maturity: Partner with Design and Product leadership to establish frameworks, standards, and documentation that mature the design practice at Weight Watchers.
• Communication & Storytelling: Articulate design decisions and narratives clearly to stakeholders at all levels, creating alignment and driving accountability across the organization.

Mentorship & Culture

• Level-up the practice: Mentor and coach designers across all levels, providing guidance on product strategy, craft excellence, and professional growth.
• Cultivate Excellence: Model exceptional design practice and foster a culture of continuous learning, curiosity, and high-quality execution.