Principal Digital Architect - Ecommerce & Enterprise AI

About the role

The Opportunity: Mattel is seeking a visionary Principal Digital Architect to shape the future of our global digital ecosystem—spanning direct-to-consumer (DTC), e-commerce, and immersive digital experiences. This role is at the forefront of innovation, driving enterprise-scale AI transformation and redefining how consumers engage with Mattel’s brands across every digital touchpoint.

Responsibilities

• Define and lead the end-to-end architecture strategy for Mattel’s global DTC, e-commerce, and digital experience platforms.
• Architect omnichannel consumer journeys across web, mobile, marketplaces, and emerging digital channels.
• Drive adoption of headless, composable, and MACH-based architectures to enable speed, flexibility, and innovation.
• Lead the design and implementation of AI-powered digital capabilities, including Personalization and recommendation systems, Intelligent search and discovery, Dynamic pricing and promotion optimization, Fraud detection and trust systems, Customer 360 and predictive insights, and Generative AI and conversational experiences.
• Establish scalable AI/ML architecture patterns, pipelines, and governance across the enterprise.
• Define enterprise architecture blueprints, standards, and roadmaps aligned with Mattel’s digital and business strategy.
• Evaluate and implement modern platforms including e-commerce, DXP, CDP, AI/ML platforms, and cloud services.
• Lead innovation initiatives, POCs, and pilots exploring emerging technologies and new business models.
• Arcitecture engineering excellence across DevSecOps, CI/CD, and SRE practices.
• Design for global scale, resilience, and performance.

Requirements

• 10+ years in software engineering and architecture, including enterprise-scale digital platforms.
• Proven experience as a Lead or Enterprise Architect driving large-scale transformation.
• Deep expertise in e-commerce, DTC platforms, and digital experience ecosystems.
• Strong background in cloud-native architectures (AWS, GCP, Azure, OCI).
• Hands-on experience with Microservices, APIs, and event-driven architectures.
• Containers and orchestration (Docker, Kubernetes).
• Strong understanding of AI/ML systems, including personalization, predictive modeling, and GenAI.
• Experience with modern data platforms and streaming technologies (Kafka, BigQuery).
• Enterprise Mindset Expertise in security, privacy, and compliance for consumer-facing platforms.
• Experience implementing DevSecOps and SRE practices.
• Ability to design for global scale, resilience, and performance.

Qualifications

• Bachelor’s or Master’s degree in Computer Science or related field.
• Cloud and/or AI certifications are a plus.
• Willingness to travel (10–20%).

Skills

• Exceptional ability to influence executives and cross-functional stakeholders.
• Strong communication skills for presentation, storytelling.
• Recognized thought leader with a passion for innovation and continuous learning.
• Mentor and inspire engineering and architecture teams, fostering a culture of innovation and excellence.

Benefits

At Mattel, we offer competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.

Pay

The pay range is indicative of projected hiring range, however base pay will be determined based on a candidate’s work location, skills and experience.

Schedule

At Mattel, we embrace a flexible schedule to support our diverse workforce.