Principal Designer, Motion

At WeWork, we provide flexible workspace solutions to help businesses of all sizes thrive in more than 37 countries worldwide. The future of work is here, and we’re leading the movement. United by a desire to build a global community, our purpose is to give members the support to do their best work and the space to take their ideas to new heights. Join us as we empower tomorrow’s world at work.

About the role

WeWork is in the middle of a comeback that landed us on TIME's 2026 list of the most influential companies in the world. Join our nimble creative team as we build the next chapter of the WeWork brand across global campaigns, social, paid media, web, events, and sales environments.

We are looking for a Principal Designer, Motion to work directly with our Global Creative Director, who leads the brand vision and creative direction. You'll take that vision and bring it to life through motion design. This is a hands-on role within a team that is always crafting something new. If you want to spend most of your week in After Effects and the rest shaping ideas worth animating, this role is for you.

Responsibilities

• From Brief to Final Frame
  • Run projects from brief to finished video.
  • Craft concepts, storyboards, and style frames from the Creative Director's vision.
  • Bring your own ideas to projects and team brainstorms.
  • Present your work to the team and marketing partners.
• Animation, Edit, and Finish
  • Craft every frame, from first sketch to final cut.
  • Create 2D animation, motion graphics, titles, and design-led video for social, paid, web, sales, and events.
  • Edit footage: pacing, color, sound, music, and versions for every format.
  • Shoot your own footage when a project calls for it.
  • Guide external partners so their animation meets our standards.
  • Work with Ops on timing and flag risk early.
• Craft, Toolkits, and Standards
  • Help build motion guidelines with the Creative Director: timing, transitions, type, and sound.
  • Craft After Effects and other motion toolkits so the team can version work without starting from zero.
  • Keep clear standards for files, aspect ratios, captions, accessibility, and licensing.
• How You Work
  • Spot opportunities, bring ideas, and act proactively.
  • Share new skills and learnings with the team to elevate our animation and video work.
  • Run creative tests with Performance Marketing and use results to refine future work.
  • Understand AI tools that unlock speed without compromising craft.

Requirements

• 8+ years in motion design and video, including projects where you owned the ideas from start to finish.
• A reel of strong work you carried from concept to completion (include link and password).
• Expertise in After Effects and Premiere; strong skills in Photoshop, Illustrator, and Figma.
• Deep understanding of design fundamentals: typography, composition, color, and pacing. Your work should look designed, not just animated.
• Self-directed: take a brief and return with multiple options.
• Comfortable presenting and explaining your work.
• Ability to shoot and edit your own footage.

Nice to have

• B2B experience, particularly in real estate, hospitality, or professional services.
• Experience versioning work for different markets and languages.
• 3D or compositing skills, though not a primary focus for this role.

Pay

Base Pay: $105,000 to $140,000 annually

Incentive Compensation: Eligible to participate in an incentive plan specific to your role. Terms will be provided after commencing employment.

Benefits

• 20 days of PTO, approximately 13 paid holidays, and 80 hours of paid sick time per full calendar year.
• 16 weeks of paid parental leave.
• Competitive healthcare benefits.
• 401k plan.
• Life and AD&D insurance.

Life at WeWork

Being a WeWorker is more than just a job. We believe the magic of work is sparked by passion, collaboration, and purpose. Here, you’ll connect with a community that embraces and inspires you, challenge ideas, and explore new ways of working. Whether through Employee Community Groups or global projects, we celebrate unique perspectives and foster an open-minded, collaborative spirit.