Principal Architect, Consumer Data Platform, Measurement & Attribution
Warner Bros. Discovery · Atlanta, GA · 1 wk ago
Art & Creative$154k–$286k/yrFull-time
About the role
Warner Bros. Discovery is seeking a visionary Principal Architect to lead the design and implementation of our next-generation Consumer Data Spine. This internal role is pivotal to the success of our AdTech strategy, enabling high-fidelity identity resolution, clean room integrations, and privacy-compliant data activation across our digital and streaming platforms.
Responsibilities
- Architect and lead the development of Converged AdTech’s new Consumer Data Spine, enabling unified identity resolution across millions of devices
- Design and implement clean room infrastructure to support high-fidelity audience activation, measurement, and attribution with agency partners
- Collaborate with product, engineering, legal, and privacy teams to ensure compliance with CCPA, CPRA, GDPR, VPPA, and emerging regulations
- Define and enforce architectural standards for data interoperability, scalability, and security across AdTech systems
- Partner with internal stakeholders to align data infrastructure with business goals for targeted advertising and campaign performance
- Mentor engineering teams and contribute to the strategic roadmap for data platform capabilities
- Deliver production-ready infrastructure supporting the launch of new audience solutions and advertiser integrations
Qualifications & Experiences
- 15+ years of experience in data architecture, AdTech, or enterprise data platforms
- Proven track record leading the design and implementation of large-scale identity resolution systems and data clean room infrastructure
- Deep understanding of first- and third-party data strategies, audience targeting, campaign measurement, and attribution
- Strong knowledge of data privacy regulations including CCPA, CPRA, GDPR, and VPPA, with experience operationalizing compliant data systems
- Experience collaborating with cross-functional teams including Product, Engineering, Legal, and Privacy
- Demonstrated ability to deliver complex data infrastructure projects under tight timelines (e.g., 3-month delivery cycles)
- Expertise in data interoperability, API integrations, and scalable data pipelines
- Strong communication and leadership skills, with experience mentoring technical teams and influencing executive stakeholders
- Experience with cloud-based data platforms (e.g., AWS, Databricks, Snowflake)
- Familiarity with clean room technologies and integrations with agency partners
- Background in media, streaming, or digital advertising ecosystems
- Knowledge and experience with digital ad serving technologies (Freewheel, GAM)
Benefits
Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.
Pay
$154,070.00 - $286,130.00 salary per year.