Press Secretary

Position Summary

Seeking a talented, experienced, and highly motivated communicator with strong writing skills and the ability to establish a strong rapport with the press. The individual selected for this position will be responsible for cultivating a positive image of NYSNA in the press, ensuring that the objectives and achievements of NYSNA are communicated efficiently and effectively to earned media outlets and the public. The individual needs to simplify complex issues to convey the union's objectives and achievements utilizing print, digital, and social media. This position is based in New York City.

Accountability

Directly reports to the Communications Director.

Responsibilities

• Press and media strategy: Builds a proactive earned media strategy that amplifies the key priorities and messages of the union. Responds to media inquiries, crafts responses, prepares media spokesperson trainings with the NYSNA Board of Directors, works with the Communications Director to make decisions about strategic messaging. Builds relationships with the press, organizes press conferences, prepares speeches and spokespeople, participates in campaign planning meetings and creates media strategies and plans for contract campaigns, advocacy campaigns, and overall union priorities.
• Writing/Copy editing: Drafts, edits, proofs and reviews various messaging to members as well as local and national media. Develops and edits talking points as well as opinion editorials and letters to the editor. Helps translate press materials into other communications channels, including print, digital and social media. Ensures external communications are well written, professional, and consistent with the union's message.
• Additional Duties: Maintains and updates press distribution list. Works closely with Communications Director to determine the best way to communicate the union's work and assists with other duties as assigned.

Qualifications

• Communications degree or at least 10 years of professional experience in communications.
• Outstanding writing and communication skills.
• Must be able to work in a fast-paced environment and meet deadlines.
• Experience in labor or social justice movement preferred.

Pay

Salary: $110,000- $125,000 depending on education and relevant experience.