PR and Influencer Coordinator [AQ-15015]

About the role

We are seeking a highly organized and proactive individual to play a pivotal role in our fast-paced communications team. This is an exceptional opportunity to work behind the scenes, ensuring the seamless execution of high-profile public relations, influencer, VIP, and major event initiatives.

Responsibilities

• Monitor daily press coverage, maintaining comprehensive press clippings and coverage reports.
• Track media placements and compile detailed coverage metrics and impressions.
• Support the creation of weekly press and social coverage recaps.
• Capture comprehensive meeting notes, manage agendas, track action items, and follow up on deadlines.
• Support the day-to-day management of an established creator and influencer program.
• Assist with influencer campaign ideation, talent sourcing, and vetting processes.
• Capture comprehensive meeting notes, manage agendas, track action items, and follow up on deadlines.
• Organize and distribute approved content to appropriate internal partners for marketing amplification.
• Help coordinate influencer, VIP, and talent-focused events and content capture sessions.
• Support the planning and execution of large-scale fashion, entertainment, editorial, and brand events.
• Coordinate event logistics, including guest lists, credentials, seating arrangements, vendor management, and production needs.
• Support the creation of media kits, fact sheets, event materials, show looks, credits, and other press-facing information.
• Assist with gifting for talent, influencers, executives, and other key guests at events.
• Capture comprehensive meeting notes, manage agendas, track action items, and follow up on deadlines.
• Support agency meetings, milestone planning sessions, brainstorms, and event-related communications.
• Travel to events and surrounding locations when required.

Qualifications

• Experience in public relations, communications, influencer marketing, events, editorial, talent relations, or brand marketing.
• Strong project coordination skills with the ability to manage multiple deadlines and workstreams effectively.
• Proven experience coordinating events, activations, press opportunities, or other high-touch brand experiences.
• Excellent written and verbal communication skills.
• Exceptional organization and meticulous attention to detail.
• Ability to work effectively in a fast-paced environment where priorities can shift quickly.
• Resourceful problem solver who proactively identifies needs and solutions.
• Strong relationship-building and cross-functional collaboration skills.
• Proficiency with Microsoft Office, particularly Excel, PowerPoint, and Outlook.
• Comfortable supporting both strategic initiatives and hands-on administrative and logistical tasks.
• Willingness to support onsite events and travel when required.

Nice-to-Have Qualifications

• Experience in fashion, beauty, retail, lifestyle, entertainment, or consumer brands.
• Experience supporting influencer, creator, celebrity, VIP, or talent programs.
• Experience working with PR agencies, production partners, vendors, or external creative teams.
• Familiarity with fashion shows, press previews, product launches, editorial events, or major brand activations.
• Familiarity with media monitoring, press coverage reporting, product seeding, gifting, and sample management.
• A passion for fashion, culture, entertainment, influencers, and brand storytelling.