PPC Specialist
Vital Design · United States · 1 wk ago
RemoteRemoteAnalystFull-time
Responsibilities
- Build highly targeted PPC campaigns (from scratch) across multiple channels.
- Manage multiple clients’ expectations, strategies, budgets, and conversions.
- Manage and maintain updates for large keyword lists.
- Have a clear understanding of clients’ conversion goals.
- Maintain and optimize daily management of multiple existing PPC accounts (bid adjustments, targeting updates, ad optimization, etc.).
- Perform click-through rate, conversion, spend, and creative analysis to identify growth/optimization opportunities.
- Create monthly client reports.
- Attend weekly and monthly client calls to provide updates on campaign performance.
- Work closely with fellow team members to meet client goals.
Skills & Requirements
- At least 2 years experience creating and managing Google Ad campaigns (search and remarketing); Bing Ads management and Google Shopping experience is a plus.
- Ability to compile and analyze search data and metrics and make decisions regarding campaign direction.
- Advanced Excel skills.
- Familiarity with SEO and CRO best practices.
Benefits
- Competitive salary.
- Health benefits.
- Simple IRA.
- Flexible Work from Home Schedule: Fluid workday hours (we just ask that you find time for 8 hours of work).
- Great Perks.