Power Equipment Sales Specialist

About us

Rural King is America’s Farm and Home Store, providing essentials to the communities we serve. With a wide array of necessities ranging from food and feed to farm and home products, Rural King serves over 150 locations across 17 states and is constantly expanding. Our annual sales exceed $2.5 Billion, and our heart beats in Mattoon, IL, home to our corporate office, distribution center, and flagship store. Customers appreciate our unique shopping experience, complete with complimentary popcorn and coffee. At Rural King, we value our associates and strive to create a positive, rewarding workplace with growth opportunities, competitive benefits, and a people-first environment where dedicated individuals come together to serve rural communities passionately.

Benefits

• 401(k) plan with a 100% match on the first 3% of contributions and 50% of the next 2%
• Healthcare plans to support your needs
• Virtual doctor visits
• Access to Centers of Excellence with Barnes Jewish Hospital and Mayo Clinic’s Complex Care Program
• 15% Associate Discount
• Dave Ramsey’s SmartDollar Program
• Associate Assistance Program
• RK Cares Associate Hardship Program
• 24/7 Chaplaincy Services
• Company-paid YMCA Family Membership

Responsibilities

• Provide outstanding customer service with a focus on meeting and exceeding sales forecasts in all Power Equipment departments.
• Demonstrate extensive knowledge of power equipment, retail financing, competitive product offerings, and relationship-building to close sales.
• Serve as the direct point of contact for customers’ power equipment needs throughout the entire lifecycle (sales, service, warranty, etc.).
• Help customers find power equipment products that match their specific applications and needs.
• Ensure equipment displays and signage are set correctly and maintained to optimize sales, following the Outdoor Merchandising Guide.
• Conduct power equipment demonstrations when necessary.
• Assist customers throughout the retail financing process and ensure all requirements are met prior to equipment release.
• Manage the ordering of power equipment for store stock and customer special orders.
• Assist with receiving, moving, and displaying power equipment products.
• Conduct pre-delivery-inspection (PDI) processes for applicable equipment.
• Coordinate the delivery of equipment products to customers as needed.
• Maintain Salesforce with current customer information throughout the equipment lifecycle.
• Maintain accurate tractor inventory in store systems and Salesforce.
• Coordinate service and repair with RK mechanics, parts department, and mobile technicians.
• Assist customers and store mechanics with repair documentation in Salesforce, including creating cases, parts requests, work orders, and finalizing warranty claims.
• Ensure the safe use and proper maintenance of equipment and tools.
• Cross-train other associates to assist power equipment customers.
• Maintain cleanliness of the store exterior and shop work area.
• Use general office equipment, including frequent keyboard operation for data entry.
• Participate in cross-training for flexibility in various departments and responsibilities.
• Stay current on the latest developments in power equipment.
• Provide friendly, proactive, and professional internal and external support, addressing inquiries, concerns, and issues promptly.
• Demonstrate behaviors that exemplify Rural King’s Values: People First, Integrity, Attitude, Initiative, Teamwork, Accountability, and Continuous Improvement.
• Perform other duties as assigned.

Requirements

• Exceptional customer service skills and a desire to help others.
• Expert knowledge and operational experience with power equipment.
• Results-oriented with retail sales experience.
• Excellent interpersonal skills, including the ability to build rapport, listen actively, and communicate effectively with diverse individuals.
• Strong verbal and written communication skills.
• Proven ability to adapt to new environments, responsibilities, and activities.
• Ability to work independently without supervision.
• Strong background using electronic equipment, including tablets, computers, and online applications.
• Ability to work in a fast-paced environment, remaining flexible, proactive, resourceful, and efficient.
• Ability to access and use in-store computers, scanning systems, and wireless handheld units.

Physical Requirements

• Ability to stand and/or walk for extended periods.
• Repetitive wrist movements on a keyboard.
• Ability to lift, push, and/or pull a minimum of 30 pounds repetitively and 31-50 pounds intermittently.
• Skill to effectively communicate verbally with others, both in-person and via electronic devices.
• Ability to use a ladder, pallet jack, and/or forklift.
• Close vision for computer-related activities.

Reasonable accommodations may be made to enable individuals with disabilities to perform essential job functions.