Portfolio Marketer
About the Role
Deloitte's full-service Marketing, Brand & Communications organization is seeking collaborative creatives, skillful strategists, and marketing masterminds to lead our businesses in exciting new directions. At Deloitte, we combine world-class creativity and business knowledge, insightful strategic thinking, and Deloitte's powerful brand equity to create undeniable impact. If you thrive in a supportive and diverse team environment, keep your finger on the pulse of cultural trends and the latest technology, and apply new ideas to challenge the status quo, we want your talents.
Responsibilities
- Develop marketing strategy and drive prioritization of marketing and communications campaigns
- Own overarching core messaging frameworks and develop positioning, messaging, and ROI strategy
- Lead market analysis (competitive, trends, and white space) and make recommendations to business stakeholders
- Own overall channel strategy specific to the sector to drive growth of the business
- Work closely with business stakeholders to shape research, content, and insights agenda aligned to key business issues and client needs
- Create audience management strategies that prioritize buyer targeting and client journey development
- Build external marketplace relationships aligning to priority business issues with national industry associations, trade publishers, and third-party event producers to optimize Deloitte's position in the market across channels. Negotiate favorable terms and measure ongoing impact
- Collaborate with marketers and comms team members aligned to offerings, sectors, and geographies to integrate content and marketing strategies, delivering One Deloitte to our clients
- Align with campaign marketers on the successful delivery of high-performing marketing campaigns that are on-time and on-budget
- Lead junior team members, providing guidance and feedback to support their growth and development. Coach others on their career development aspirations and facilitate new connections for your coachees
Qualifications
- 15+ years of experience in marketing, with a focus on marketing strategy and planning
- Bachelor's Degree in Marketing or related discipline
- Prior experience leading and managing a team in a virtual environment and matrixed organization with demonstrated ability to take initiative
- Experience leading strategic growth initiatives for large, complex organizations (including a preference for Strategy Consulting experience)
- Dynamic leader with strong problem-solving and persuasive skills with the ability to gain consensus through influence and pivot when warranted
- Ability to manage multiple complex projects concurrently
- Conceptual, strategic, and tactical thinker who can balance innovative approaches with business priorities
- Compelling executive presence, professional client service manner, and can interact with all levels of management
- Demonstrated proficiency in facilitating, delegating, and motivating cross-functional groups or activities
- Prior experience working on a virtual team within a highly matrixed organization, preferably for a global corporation or professional services firm
- Microsoft Office Suite skills (e.g., Word, Excel, PowerPoint, Outlook); familiarity with integrating various technologies to support marketing efforts
- Understanding of Agile methodology and experience in Workfront are preferred
About the Team
Deloitte's Marketing, Brand & Communications team combines the power of Deloitte's brand with inspired marketing minds to produce envy-inducing business results. From events to social media to digital assets and execution, our blend of insights from our expert marketers and world-class creative talent produces attention-grabbing campaigns anchored in data-infused strategies. When stakeholders need next-level solutions that support their business priorities, Marketing, Brand & Communications is the partner that can transform big ideas into big impact.
Pay
The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. A reasonable estimate of the current range is $137,400 to $282,100. You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.
Schedule
- Travel up to 10%