Performance Marketing Designer

Responsibilities

• Design and develop creative assets across paid social, display, search, email, web, video, and emerging digital channels.
• Translate marketing objectives, audience insights, and campaign strategies into compelling visual concepts.
• Create scalable creative systems and asset libraries that support campaign growth and efficiency.
• Develop multiple creative variations to support testing and optimization efforts.
• Partner with marketing and analytics teams to identify opportunities for creative improvement.
• Apply performance insights, audience behavior, and campaign data to refine and evolve creative.
• Support A/B testing initiatives through iterative design and rapid experimentation.
• Help establish best practices for performance-focused creative development across the organization.
• Design landing pages, conversion experiences, and digital touchpoints that support recruitment and enrollment goals.
• Collaborate with copywriters, strategists, and marketers to improve user experience and campaign effectiveness.
• Balance brand standards with performance objectives to maximize impact.
• Partner closely with copywriters, strategists, photographers, videographers, and marketers to develop integrated campaigns.
• Contribute to concept development, campaign planning, production, and launch.
• Present creative work and articulate the rationale behind design decisions.
• Help raise the overall standard of creative excellence across the organization.

Qualifications

• 4–7 years of experience in performance marketing, digital design, advertising, growth marketing, or related fields.
• Strong portfolio demonstrating both creative quality and measurable business impact.
• Experience designing for paid social, digital advertising, email, web, and other performance marketing channels.
• Proficiency in Adobe Creative Suite and Figma.
• Understanding of marketing funnels, audience targeting, testing methodologies, and conversion optimization.
• Ability to manage multiple priorities in a fast-paced environment.

Preferred

• Experience working on mission-driven, education, nonprofit, or consumer-facing brands.
• Motion graphics, video editing, or animation experience.
• Experience partnering closely with performance marketing or growth teams.
• Familiarity with marketing analytics and performance reporting tools.

What Success Looks Like

• Develops creative that improves engagement, conversion, enrollment, and acquisition outcomes.
• Creates work that is both strategically grounded and visually exceptional.
• Builds scalable creative systems that enable testing, learning, and continuous improvement.
• Helps audiences better understand and connect with Success Academy's mission.
• Elevates the quality and effectiveness of performance marketing creative across the organization.
• Uses design as a tool to drive measurable results and meaningful impact.

Pay

Exact compensation may vary based on skills and experience. This position is not bonus eligible.

Compensation Range: $80,000 - $90,000 USD