Parts Sales Representative II

General Purpose

The Parts Sales Representative II actively drives parts sales by developing strong customer relationships, identifying new business opportunities, and delivering exceptional service both in-store and at customer locations. The Parts Sales Representative II is exempt and eligible for sales commission.

Essential Functions

• Proactively sell parts to AVE-PLP customers through direct outreach, both in-store and on-site.
• Develop and maintain strong relationships with customers to drive repeat business and long-term loyalty.
• Identify and pursue sales opportunities, including upselling and cross-selling relevant parts and accessories.
• Accurately process sales transactions and maintain records of all customer interactions.
• Market parts and service sales such as extended warranties, maintenance plans, machine inspections, overhauls, standard job quotes, and special parts promotions.
• Identifies all aftermarket and new sales opportunities and communicates lead information accordingly.
• Performs follow-up calls at customer locations on complete goods and major parts and service.
• Addresses customer concerns and resolves problems effectively and satisfactorily.
• Continuously seek ways to improve sales strategies, customer engagement, and operational efficiency.
• Perform other duties as needed to contribute to AVE-PLP’s success.

Qualifications

• High School Diploma or General Education Diploma (GED) equivalent is required.
• One year of customer service experience is preferred.
• Previous merchandising and parts sales experience is preferred.
• Knowledge of parts merchandising, sales techniques, and customer engagement strategies.
• Basic understanding of financial management as it applies to the Parts Department.
• Strong ability to build and maintain professional relationships with customers, colleagues, and management.
• Excellent verbal and written communication skills for in-person, phone, and email interactions.
• Proficiency in using Microsoft Office and online business tools for sales tracking and inventory management.