Parent Relations Director, Alpha - $200,000/year USD
Crossover · Salt Lake City, UT · 1 mo ago
Customer Service$200k/yrFull-time
About the role
As the Parent Relations Director you will be the trusted point of contact for every family on campus, owning the hard conversations, defending Alpha’s unconventional model, and partnering with the Guides who mentor students. You will make real‑time judgments on ambiguous situations, build community traditions and parent networks, and drive the growth or retention focus that matches your campus’s phase.
Responsibilities
- Own the relationship with every family on campus and lead the hard conversations — find the real concern, deliver a clear decision, hold it, and follow through until resolved.
- Defend Alpha’s model to families, addressing screen‑time worries, skeptical relatives, and moments of doubt.
- Operate as the parent‑facing co‑leader alongside your Guides: align before and after sensitive conversations, protect the coaching relationship they hold with students, take family issues off their plate, and ensure families know who owns what.
- Make real‑time calls in ambiguous student and family situations, and immediately route child‑safety, legal, and high‑risk matters through the correct escalation path.
- Build the community: create campus traditions, parent networks, and local partnerships with defined outcomes, and cultivate trusted parent champions.
- Own the growth contribution appropriate to your campus phase — at a launch or under‑enrolled campus develop local demand and personally own admissions follow‑through to enrollment; at a mature campus focus on retention, referrals, and clean handoffs to admissions.
- Avoid passing concerns along, keeping the peace by saying yes, escalating every ambiguous situation to avoid ownership, or taking over mentoring decisions that belong to the Guides.
Requirements
- Live within commuting distance of one of the following campuses, or relocate within 60 days: Boca Raton, FL; Burlington, VT; Jackson Hole, WY; Las Vegas, NV; Palm Beach, FL; Park City, UT; Tulsa, OK.
- On‑site full‑time, including early mornings, late afternoons, evening events 2–3×/month, and occasional weekends.
- Legally authorized to work in the U.S. without sponsorship.
- 5+ years of personally owning high‑trust relationships with families, clients, donors, or members, where your judgment and follow‑through changed retention or advocacy.
- Proven track record of holding firm decisions with demanding stakeholders without losing the relationship.
- Independent ownership of an ambiguous relationship, community, or growth outcome, with results you can point to as your own.
- Willingness to own school growth and admissions follow‑through when your campus phase calls for it.
- Clear, concise communication that earns confidence quickly with affluent, high‑expectation families.
- Familiarity with independent, private, or non‑traditional education.
- Hands‑on daily use of AI tools and genuine conviction about AI‑powered education.
Qualifications
- Established local network in the campus city (school, civic, faith, business, or community) that you can activate quickly.
- Private or independent school experience with a track record of family retention and community depth, not just enrollment numbers.
- Experience as the relationship owner alongside educators or other professionals, where you held the family and they held the craft, without undermining each other.
- A launch or early‑stage assignment where you personally built local demand and saw it through to committed families.
- Instinct for creating experiences (events, moments, environments) where people feel they belong to something worth protecting.
- Startup or early‑stage experience where you built from nothing and stayed grounded amid rapid change.
Benefits
- Health coverage (medical, dental, vision)
- Life and disability insurance
- Voluntary benefits, tax‑advantaged FSA, HSA, and commuter accounts
- 401(k)
- Paid time off and parental leave
- One‑time relocation allowance
Pay
$200,000 USD per year, paid weekly.
Schedule
On‑site full‑time, including early mornings, late afternoons, evening events 2–3×/month, and occasional weekends.