Paid Social Strategist (Remote US) -Future Opening
Directive · Columbus, OH · 1 mo ago
RemoteRemoteMarketingFull-time
We need to output HTML fragment with sections: About the role? Actually the posting includes description. We need headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections where there is real specific content. We must not repeat job title. No Job ID. Remove boilerplate. Include only substantive info.
We need to parse the posting.
First paragraph: Directive Consulting description. That's about the company, maybe "About the role"? Actually "About the role" could be the description of role. The posting includes: "The Paid Strategist is a crucial, client-facing role responsible for day-to-day client deliverables, creating and managing custom client strategies, and communicating with both clients and internal stakeholders on executing Paid Social deliverables. In this role, you will gain experience building high-performing Paid strategies for B2B businesses across Technology, Industrial, and Services markets. (Internal Title: Account Strategist, Paid Social)". That's role description. So we can put that under
About the role
with. Then "Roles & Responsibilities" list: bullet points. We'll put under
Responsibilities
with- .
Then "What You Offer": that's qualifications/requirements/skills. Could split into Requirements, Qualifications, Skills. But we need to decide based on content. The "What You Offer" includes experience, expertise, proficiency, understanding, ability, etc. Could be Requirements and Skills. We could put under
Requirements
for experience and expertise, andSkills
for abilities. But we need to avoid thin sections. Perhaps combine into one section "Qualifications". However the instruction says we can have sections like Requirements, Qualifications, Skills. We should include only those with real content. We could make "Qualifications" covering experience and expertise, and "Skills" covering abilities. Let's extract. What You Offer list: - 2+ years experience working at a performance/digital marketing agency, with hands-on experience supporting B2B clients - Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads - Understanding of different Ad Units within the LinkedIn Platform such as conversation ads, document ads, CTV and more - Proficiency in using advertising platforms and tools such as LinkedIn Campaign Manager, Zoominfo, 6Sense, and more - Strong understanding of Paid principles, including keyword research, ad copywriting, bid management, and campaign optimization - Ability to analyze campaign performance data using tools like Google Analytics, GA4, Excel, or other analytics platforms to make data-driven decisions and optimize campaign performance - Ability to drive results and measure via OCT - Experience with audience segmentation by tier, job title etc. - Proven and measurable success with mid-market or enterprise accounts - Ability to translate and articulate strategy and tell stories with data - Equal parts competitive and curious; you’re a true problem solver - You live on the cutting edge of the industry, always looking for opportunities to grow and share - Ability to organize, prioritize and manage multiple projects simultaneously - You’re quality-obsessed and have not lost your soul for advertising - Travel to visit clients approximately once per year, per client or as needed That's a mix of experience, expertise, skills, personal traits. Could be split: Requirements (experience, expertise), Skills (abilities, tools), Qualifications (maybe personal traits). But we need to avoid thin sections. Perhaps we can have one section "Qualifications" covering all of What You Offer. But the instruction says we can use those headings; we can choose to include only those that have content. So we could include a singleQualifications
with a- of all those bullet points. That seems acceptable.
Then "What Success Looks Like": could be maybe "Expectations" but not in list. Could be omitted or put under a section like "Performance Expectations". Not in allowed headings. So maybe we omit.
Then Benefits section: we have benefits list. So
- items, possibly nested? But we can just list each benefit as separate
- . Keep it simple.
Now About the role paragraph: combine the description.
Let's craft HTML.
We must not include or . Just fragment.
We'll output:
About the role
...
Responsibilities
- Oversee and lead a collection of Social Media accounts ...
Qualifications
-
...
Skills
-
...
Requirements
-
...
Benefits
-
...
Benefits
with- .
Pay and Schedule: not mentioned. So omit.
Work Environment Requirements: includes remote-first, etc. That could be under a section like "Work Environment" but not in allowed headings. Could be omitted or maybe put under "Requirements"? But it's not a requirement per se, it's work environment. The instruction says only include sections when posting has real specific content for it. The allowed headings are About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. So we could put work environment under "Requirements"? Might be a stretch. Better to omit if not fitting. However the work environment details are substantive; maybe we can put under "Requirements" as part of eligibility (must be able to remain stationary, etc). But those are more like physical requirements. Could be considered requirements. But we already have a Qualifications section; we could add a separate "Requirements" for things like "must be able to remain stationary for extended periods, must have reliable internet access, professional background, etc." and also remote-first etc. Let's see.
We have: "As a remote-first company, you’ll have the ability to work from anywhere in the US, with the option to enjoy our state-of-the-art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country. This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background. To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions. If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to careers@directiveconsulting.com."
That's a lot of requirements. Could be under "Requirements". We'll put that as
Requirements
with- items.
Now we have About the role, Responsibilities, Qualifications (or Skills), Benefits, Requirements. Need to avoid duplication. Let's decide:
- About the role: description paragraph.
- Responsibilities: list of duties.
- Requirements: includes remote work, equipment, physical, authorization, etc.
- Qualifications: experience, expertise, skills list (maybe combine with Skills). But we have both Qualifications and Skills allowed. Could split: Qualifications for experience/expertise, Skills for abilities/tools. Let's do that.
Qualifications: bullet points for experience and expertise (first few items). Skills: bullet points for abilities, tools, personal traits.
But we need to ensure we don't create thin sections. Each will have multiple bullets.
Let's extract:
Qualifications (experience/expertise):
- 2+ years experience working at a performance/digital marketing agency, with hands-on experience supporting B2B clients
- Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads
- Understanding of different Ad Units within the LinkedIn Platform such as conversation ads, document ads, CTV and more
- Proficiency in using advertising platforms and tools such as LinkedIn Campaign Manager, Zoominfo, 6Sense, and more
- Strong understanding of Paid principles, including keyword research, ad copywriting, bid management, and campaign optimization
- Proven and measurable success with mid-market or enterprise accounts
Skills (abilities, tools, traits):
- Ability to analyze campaign performance data using tools like Google Analytics, GA4, Excel, or other analytics platforms to make data-driven decisions and optimize campaign performance
- Ability to drive results and measure via OCT
- Experience with audience segmentation by tier, job title etc.
- Ability to translate and articulate strategy and tell stories with data
- Equal parts competitive and curious; you’re a true problem solver
- You live on the cutting edge of the industry, always looking for opportunities to grow and share
- Ability to organize, prioritize and manage multiple projects simultaneously
- You’re quality-obsessed and have not lost your soul for advertising
- Travel to visit clients approximately once per year, per client or as needed
Now Requirements (work environment/eligibility):
- Ability to work from anywhere in the US (remote-first) with option to work from Irvine, CA offices
- For global locations (Canada, UK, Australia), must have established and current work authorization and permanently reside in that country
- Role can operate 100% virtually from home office
- Primary collaboration via Zoom and Slack
- Required to operate a laptop computer (PC or Mac), necessary software platforms, and office productivity tools
- Must be able to remain stationary for extended periods
- Must be able to observe and interpret written and/or verbal communication
- Must have reliable internet access and a professional background
- Reasonable accommodations available for qualified individuals with disabilities
- Contact for accommodations: careers@directiveconsulting.com
We could also include "Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave" under Benefits.
Benefits list: we have many items. Let's extract:
Benefits:
- Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle
- Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents
- Benefits to Support the Whole Person:
- Mental: Access to certified therapists through Spring Health, membership to Headspace
- Physical: Physical therapy through Omada, fertility support through Carrott, thousands of Aaptiv virtual workouts, complimentary One Medical membership for primary and virtual care
- Time Off: Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave
- Financial: Traditional and Roth 401(k) with a 3% company match
- Bonus: Annual bonus based on tenure, which scales in total amount over time
We'll format as