Paid Media Specialist

We need to output HTML fragment with sections: About the role? The posting includes "Who We're Looking For - RevOps/Paid Media Specialist". There's description about role, responsibilities, qualifications, benefits, schedule. We must not repeat job title as heading. Use

for section headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections when posting has real specific content. We need to extract content. Let's parse: - Who We're Looking For - RevOps/Paid Media Specialist Clearlink is a remote-friendly company... This is a remote-first role for candidates located outside Utah and outside commuting distance. For candidates within 50 miles of SLC office, hybrid schedule 2-3 days in-office required. Then narrative about passion, etc. This could be "About the role" or "Who we're looking for". We'll treat as "About the role". - The Impact You Will Make: list of responsibilities. That's "Responsibilities". - What You Bring: list of qualifications/experience/skills. Could be "Requirements" or "Qualifications". We'll separate maybe "Qualifications" for experience and "Skills" for tools. But we need to avoid thin sections. Could combine into "Qualifications" covering experience and skills. - Perks That Set Us Apart: benefits. That's "Benefits". Also schedule info appears there: Flex Schedule description. Could be separate "Schedule" section. - Pay: Not mentioned. No salary. So we should NOT include Pay section. - Interviewing at Clearlink, Why Work For Us, etc. Those are boilerplate? Might be considered not needed? The instruction: Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. Interviewing at Clearlink is maybe application instructions? It's about interview process. Likely should be removed as it's application instructions. Why Work For Us maybe also boilerplate? It's company description; could be considered part of About the role? Might be okay to keep? But instruction: remove duplicated lines, but not necessarily remove company mission. However they said "Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions." The "Why Work For Us" and "Clearlink Partners & Awards" etc might be considered boilerplate but not explicitly listed. Safer to keep only substantive sections: About the role, Responsibilities, Qualifications (or Requirements), Benefits, Schedule. Possibly also Skills? But we can embed skills in Qualifications. We need to preserve ALL substantive information; do not invent or summarize away detail. So we need to keep all details from those sections. Let's extract each. About the role: The paragraph starting "Who We're Looking For - RevOps/Paid Media Specialist Clearlink is a remote-friendly company..." up to "If you think you’ve got the chops, we should meet." Also includes remote-first role description, hybrid schedule for within 50 miles. We'll keep that. Responsibilities: The bullet list under "The Impact You Will Make". Each sentence is a responsibility. We'll put each as

. Qualifications/Requirements: The "What You Bring" section includes experience, skills, etc. We'll capture all. Benefits: The "Perks That Set Us Apart" list with emojis. We'll keep each perk as

. Also include schedule info? Actually schedule is within that section: "Flex Schedule: This role is remote-first..." We'll extract schedule details into a Schedule section. Schedule: The flex schedule description. We must not repeat job title as heading. So no heading for RevOps/Paid Media Specialist. We must not include Job ID etc. We must not include sections with filler like "commensurate with experience". Not present. Now produce HTML. Structure:

About the role

... (the paragraph)

Responsibilities

• ...
...

Qualifications

• ...
...

Benefits

• ...
...

Schedule

...

Check that we didn't miss any details. Let's copy About the role text exactly: "Who We're Looking For - RevOps/Paid Media Specialist Clearlink is a remote-friendly company, prioritizing virtual and in-person collaboration. This is a remote-first role for candidates who are located outside of Utah and outside of commuting distance. For candidates residing within 50 miles of our Salt Lake City, Utah office, a hybrid schedule of 2-3 days in-office is required. Do you get passionate about leading new initiatives, uncovering insights from data, and seeing the direct impact of your work? Are you driven to not only optimize existing revenue-driving campaigns but also to identify and capitalize on emerging channel opportunities in the ever-evolving media landscape? If you're a collaborative, goal-oriented marketer with a hunger for performance growth, this opportunity is for you. The ideal candidate is an experienced paid media practitioner with a strong foundation in paid search and demonstrable experience in driving significant performance improvements. Experience in other channels, including social, native, display, and programmatic video, is highly valued. In this role, you’ll be joining other talented marketers as a RevOps Specialist, owning cross-channel execution that drives our goals across our owned and operated network of brands We’re seeking a data-driven and results-oriented individual with a proactive mindset. You should be eager to identify and pursue new growth opportunities, challenge the status quo, and continually optimize our core channels. We want someone with the intellectual curiosity to explore new strategies and tactics, the drive to fight for their ideas, and the humility to embrace feedback and collaborate effectively. At the center of everything we do is the desire to elevate the customer experience and create something worth talking about. We take our work - and the opportunities ahead of us - seriously, so if you think you’ve got the chops, we should meet." Note there is a missing space after "brands We’re". We'll keep as is. Now Responsibilities list: each sentence under "The Impact You Will Make". Let's extract: - Manage and optimize a multi-million-dollar annual budget to drive efficient, profitable customer acquisition. - Work within the Clearlink Revenue Operations (RevOps) function to analyze channel and partner performance across our network and execute against the highest-impact opportunities - Analyze campaign performance daily, identify root causes of changes, and take decisive, data-informed actions to improve results. - Evaluate performance across the full marketing funnel to identify and close gaps in user experience, conversion flow, and revenue opportunities. - Translate data into clear insights, identify the key drivers of performance, and take ownership of acting on them. - Develop and execute a robust testing roadmap, including A/B testing of ad creative, copy, and landing page experiences. - Continuously launch and iterate on new campaigns, creatives, and tests to drive incremental performance gains and scale what works. - Prioritize high-impact opportunities and focus efforts on initiatives that drive meaningful business outcomes. - Collaborate cross-functionally with creative, editorial, and analytics teams to align media strategy with brand and monetization goals. - Monitor key performance indicators (CPA, ROAS, profit per session, lead quality, etc.) and deliver actionable reporting to stakeholders. - Stay up to date on platform updates, industry trends, and competitive strategies to inform ongoing campaign improvements. Make sure each ends with period. Now Qualifications: "What You Bring" section: - 3+ years of experience in performance-focused digital media buying, with a strong focus on paid search (Google Ads, Microsoft Ads, etc.). - Proven success managing mid- to large-scale budgets ($500K+/year) and scaling campaigns profitably. - Understanding of affiliate marketing models, lead generation, and revenue-per-click or revenue-per-session monetization strategies. - Experience in landing page optimization, including real-world testing examples that led to measurable improvements. - Experience in optimizing toward down-funnel quality metrics, such as lead-to-sale rate, client retention, or lifetime value, is a plus. - Proficiency in data analysis tools (Excel, Google Sheets, PowerBI, GA4, Looker, etc.) and paid media platforms (Google Ads, Microsoft Ads). - Strong communication skills and a proactive approach to problem-solving and collaboration. - Spanish fluency a plus! We could also include earlier mention of "ideal candidate is an experienced paid media practitioner with a strong foundation in paid search and demonstrable experience in driving significant performance improvements. Experience in other channels, including social, native, display, and programmatic video, is highly valued." That's also part of About the role but could be considered qualifications. However we already have that in About the role; we should not duplicate. But we need to preserve all substantive information; we already have it in About the role paragraph. It's okay to keep there. Now Benefits: list from "Perks That Set Us Apart". Each line with emoji. We'll keep the text after emoji. - Healthcare: We offer low-cost, competitive health coverage (domestic partners included!) with employer-paid counseling services. - Invest in the Future: Enjoy 401(k) matching after just two months of employment, with employer matching starting at ~3%. - Lifestyle Spending Stipends: Access an employer-paid spending account for physical, financial, and emotional wellbeing expenses. - Flexible Time Off: We offer competitive time-off balances that accrue weekly, just like your paycheck. (Yes, we’re paid weekly too!) - Parental Leave: We provide 2 weeks of paid parental leave during the first year and up to 9 weeks after one year of employment. - Generous Paid Holidays: Celebrate cultural diversity with additional flex holidays in addition to our company paid holidays. - Flex Schedule: This role is remote-first, with a hybrid requirement for team members located within a 50-mile radius of our Salt Lake City, Utah office. For locals, expect in-office collaboration on Tuesdays and Thursdays, with Wednesdays designated as a flex day based on team and manager needs. Remaining workdays are remote, depending on role requirements. - Comprehensive Life Insurance: Ensure peace of mind with coverage that extends beyond the workplace with employer paid life insurance (including coverage for dependents and spouses). - Employee Resource Groups (ERGs): Join us in fostering connections, celebrating diversity, and providing a supportive community for all. Now Schedule: we could extract the Flex Schedule paragraph from Benefits and make a separate Schedule section. But we must not duplicate. If we move it to Schedule, we should remove from Benefits to avoid duplication. However the instruction: Preserve ALL substantive information; do NOT invent or summarize away detail. If we remove from Benefits, we lose that detail unless we keep it elsewhere. We can keep it in Benefits and also have Schedule? That would duplicate. Better to keep it only in Schedule section and remove from Benefits to avoid duplication. But then we lose the benefit description? Actually the benefit description includes Flex Schedule as a perk. If we move it to Schedule, we still preserve the information. So we can have Benefits section without the Flex Schedule line, and Schedule section with that description. Thus Benefits list will exclude the Flex Schedule item. Now Schedule section: we need to include the flex schedule description exactly as in the posting: "Flex Schedule: This role is remote-first, with a hybrid requirement for team members located within a 50-mile radius of our Salt Lake City, Utah office. For locals, expect in-office collaboration on Tuesdays and Thursdays, with Wednesdays designated as a flex day based on team and manager needs. Remaining workdays are remote, depending on role requirements." We'll put that in a

under

Schedule

. Now ensure we didn't miss any other substantive info: The "Interviewing at Clearlink" and "Why Work For Us" etc we decided to remove as likely boilerplate/application instructions. Also "Clearlink Partners & Awards" etc. Also "Clearlink Values (CLEAR): ..." Might be considered boilerplate but could be