Paid Media Account Strategist - Agency (Remote USA)

Job Description

This role sits between hands-on campaign execution and higher-level client strategy. You’ll manage day-to-day campaign performance, analyze results, surface insights, and help shape optimization roadmaps that drive measurable business growth.

What You'll Do

• Plan, launch, and optimize paid media campaigns across Google Ads, including Search, Display, and YouTube, as well as Meta Ads across Facebook and Instagram
• Monitor campaign performance and identify opportunities for scaling, budget reallocation, targeting improvements, and creative testing
• Analyze performance data and translate findings into clear insights, recommendations, and next steps
• Support and lead portions of client communication, including reporting calls and performance discussions
• Build and test hypotheses through A/B testing and structured experimentation
• Partner with account leads to refine bidding strategies, audience targeting, creative testing plans, and optimization priorities
• Own weekly and monthly reporting, highlighting key trends, risks, and growth opportunities
• Stay current on platform updates, industry trends, new tools, and testing opportunities
• Support the development and mentorship of Account Coordinators

Requirements

• 3-5 years of hands-on experience managing paid media campaigns
• Agency experience preferred
• Strong experience with Google Ads and Meta Ads Manager
• Familiarity with Microsoft Ads, LinkedIn Ads, or programmatic platforms is a plus
• Comfortable analyzing performance data and turning it into actionable recommendations
• Confident communicator who can explain campaign performance and strategy clearly to internal teams and clients
• Experience with Google Analytics, Looker Studio, or similar reporting and analytics tools
• Highly organized, detail-oriented, and motivated by measurable outcomes
• Proactive, curious, and comfortable working in a fast-paced, remote environment

Benefits

• Full remote work environment
• Company-paid medical, dental, and vision insurance
• Flexible time off policy
• 12 weeks paid parental leave
• Company-sponsored computer
• Employee growth plans and appreciation programs
• Paid company summits