Owned Strategy Implementation & Automation Senior Associate

About the role

Chase relies on digital marketing as a key strategic channel in driving acquisition, branding, and cross-sell opportunities to millions of customers and potential customers across a suite of financial services products. Our team is dedicated to executing innovative marketing strategies that enhance customer engagement and brand loyalty. We focus on implementing data-driven campaigns across channels, ensuring precise targeting and effective delivery.

Responsibilities

• Lead intake, prioritization, and execution planning for owned media ad placements across chase.com and the Chase mobile app.
• Partner with CCB LOB marketing teams and campaign managers to translate campaign objectives into clear requirements, timelines, and launch criteria.
• Own end-to-end implementation of owned media placements, including assembly, targeting configuration, testing, and launch across marketing platforms.
• Establish and continuously improve standardized workflows, playbooks, and controls that increase delivery predictability and reduce rework.
• Partner with Product team to design and implement AI-driven workflow automation (e.g., intelligent routing, prioritization, and approval flows) to improve speed-to-market and reduce manual effort.
• Define QA strategy, acceptance criteria, and release readiness gates to improve build quality. Drive root-cause analysis of defects and launch issues; implement systemic fixes to improve first-pass quality.
• Build and scale AI-powered monitoring and anomaly detection to proactively identify delivery, targeting, or performance issues.
• Manage planned and unplanned changes, risks, issues, and dependencies to maintain delivery commitments.
• Maintain post-launch health and ad serving performance; triage issues and coordinate resolution with product and technology partners.
• Continuously evaluate emerging AI capabilities within the martech stack and pilot new use cases to improve delivery efficiency and effectiveness.

Requirements

4-year college degree, in Information Systems, Computer Science, Marketing or related-field. 5+ years' experience in digital operations and release governance, delivering campaigns/features from build through QA and production release with measurable improvements in speed-to-market and build quality. Knowledge of Agile operating principles; experience operating in a sprint cycle. Demonstrated experience driving workflow automation and building operational reporting/monitoring (e.g., automated dashboards, alerts, and KPI tracking) to improve speed-to-market and build quality. Experience working in staged environments for both Development and QA. Experience with related technologies, including Sapiens, Tableau, Adobe Experience Manager, Salesforce Marketing Cloud, Segment. Experience with testing technologies for digital programs, including omni-channel access and customer experience, in addition to standard functional testing. Ability to liaison between lines of business and development teams, translating strategic goals into technology solutions. Experience working as a leader in a past paced environment, with strong skills in problem solving and prioritization. Excellent communication skills and ability to collaborate effectively with cross-functional teams. Team player with strong interpersonal skills, self-motivated, energetic, "can-do" attitude in a fast-moving environment.

Skills

• Ability to lead and drive transformation including (1) defining new work processes and tools, (2) defining and implementing a transformation project plan and, (3) defining and implementing metrics to track transformation progress and corresponding improvements to value delivery speed and efficiency.
• Experience using AI to drive automation in martech/ops environments (workflow orchestration, validation checks, release readiness automation).
• Comprehensive knowledge of industry best practices in designing and implementing omni-channel journeys.
• Experience building automated delivery dashboards and operational health monitoring/alerting.
• Experience designing intake/prioritization models and capacity management for high-volume marketing delivery.

Benefits

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

Pay

Commensurate with experience.

Schedule

N/A