Outside Sales Representative - Texas First Rentals Energy Solutions

Department: Holt Industrial Rentals (HIR) • Full Time • HIR - Sunnyvale

About the role

The Outside Sales Representative – Industrial focuses on generating sales, developing customer relationships, and expanding our customer base within the Industrial market segment. This includes customers who consistently use equipment for short-term use or long-term projects such as Power Plants, Manufacturing/Processing Plants, Hospitals, Telecommunications, Schools, Correctional Facilities, or College Campuses.

The incumbent is expected to model alignment with the company's mission and core business values, collaborate with key internal/external resources, and participate in ongoing self-development.

Responsibilities

• Model, promote, reinforce, and reward the consistent use of HOLT’s Values Based Leadership (VBL) tools, models, and processes to ensure alignment with our Vision, Values, and Mission.
• Lead Generation: Research and identify potential business opportunities through outbound efforts, including cold calling, email outreach, and social media engagement.
• Lead Qualification: Qualify inbound leads generated through marketing campaigns, events, and other channels to determine their potential for conversion into customers.
• Sales Outreach: Initiate and maintain communications with potential clients to introduce products/services and build relationships with key decision-makers.
• Pipeline Development: Maintain and manage a robust sales pipeline by effectively tracking and following up on leads using CRM tools (e.g., Salesforce).
• Collaboration: Work closely with Account Executives, Sales Managers, and Marketing teams to create strategies and solutions that align with client needs and objectives.
• Market Research: Stay up to date with industry trends, competitor activities, and market needs to ensure relevant outreach and value proposition.
• Reporting & Documentation: Maintain accurate records of sales activities and interactions with leads; provide regular updates to management on lead generation progress and sales pipeline status.
• Work safely at all times and adhere to all applicable safety policies; comply with all company policies, procedures, and standards.
• Perform other duties as assigned.

Requirements

• Bachelor’s degree in Business, Marketing, Engineering, or related field (preferred) or an equivalent combination of education and experience.
• One to two years of sales, business development, or customer service experience preferred.
• Excellent oral and written communication skills with strong interpersonal skills to establish working relationships across multiple departments and organizational levels.
• Demonstrated knowledge of the specialty rental industry.
• Ability to work independently and within a team in a fast-paced, high-volume environment with emphasis on accuracy and timeliness.
• Critical thinking and problem-solving skills.
• Ability to engage with prospects and influence key decision-makers.
• Excellent organizational and time-management skills.
• Self-motivated with a strong desire to succeed.
• Proficient with CRM tools and Microsoft Office Suite (Salesforce, HubSpot, etc.).
• Familiarity with lead generation techniques and cold outreach strategies.

Travel

Extensive driving required; overnight travel required. Valid driver’s license is mandatory.

Physical Requirements

• Extended periods in a stationary position; occasional movement inside the office to access office machinery, file cabinets, etc.
• Frequent communication with others; must be able to exchange accurate information.
• Routine use of standard office equipment such as computers, phones, photocopiers, filing cabinets, and fax machines.

Work Environment

• Generally performed in a retail and office environment; exposure to computer screens, noise, dust, grease, fumes, gases, heat, cold, and inclement weather conditions.
• Frequently works at a fast pace with unscheduled interruptions.