Outside Sales Engineer - Wisconsin

Who We're Looking For:

Alliance Technical Sales, a subsidiary of Vertex Group, seeks a dynamic, relationship-driven professional with a competitive spirit, strong communication skills, and the ability to build trust quickly. Ideal candidates thrive in fast-paced, ever-changing environments, take initiative, and are motivated by achieving results, earning recognition, and making a meaningful impact.

Sales & Business Development

• Identify and pursue new business opportunities within assigned territory.
• Conduct in-person sales calls, presentations, and product demonstrations.
• Develop and maintain strong customer and principal relationships to drive loyalty and repeat business.
• Work with leadership to execute strategic sales plans to grow market share.
• Maintain and exceed established sales targets and performance metrics.
• Provide pre- and post-sales technical support for customers and internal team members.

Territory & Account Management

• Manage an assigned territory with regular travel to client sites.
• Develop and maintain a pipeline of active opportunities using CRM tools.
• Plan and execute weekly schedules for prospecting, follow-ups, and account growth.
• Collaborate with principal partners and internal teams to ensure customer satisfaction.

Market & Product Knowledge

• Maintain in-depth knowledge of product lines, applications, pricing, and promotions.
• Stay current on industry trends, market conditions, and competitive activity.
• Provide market feedback to improve product offerings and sales strategies.
• Represent the company at trade shows, conferences, and industry events.

Reporting & Administration

• Document all sales activities, contacts, and opportunities in the CRM system.
• Prepare regular sales reports and territory updates for management.
• Attend sales meetings, product training, and professional development sessions.
• Ensure compliance with company policies and uphold the highest standards of professionalism.

Ongoing Development

• Take initiative for continuous learning through training, mentorship, and feedback.
• Stay current on new technologies and applications relevant to assigned industries.

Target Industries

• Chemical
• Power Generation
• Military & Defense
• Water & Wastewater
• Metals & Glass
• Paper, Printing, & Textile
• Biotechnology & Pharmaceutical
• Food & Beverage

Requirements

• High school diploma or equivalent required; Bachelor’s degree in engineering or related field preferred.
• 2–5 years of outside sales experience, preferably in industrial B2B.
• Proven track record of achieving or exceeding sales targets.
• Experience selling process measurement instrumentation (flow, level, pressure, temperature), liquid and gas analytics, and/or data acquisition equipment highly desired.

Skills & Competencies

• Strong technical aptitude with ability to understand, present, and troubleshoot complex products or systems.
• Excellent interpersonal and communication skills, both verbal and written.
• Ability to build rapport quickly and foster long-term customer relationships.
• Strong presentation, negotiation, and closing skills.
• Self-motivated, results-driven, and highly organized.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• CRM software experience (Salesforce, HubSpot, Zoho, or equivalent).

Other Requirements

• Valid driver’s license and reliable transportation.
• Willingness to travel frequently within assigned territory (up to 25% overnight travel).
• Ability to lift up to 40 lbs as needed for product demos.
• Flexible work hours to accommodate client schedules.