Offer Strategy Analyst

About The Company

We are a leading media and entertainment organization delivering television and streaming experiences to millions of customers nationwide. As the industry continues to evolve, our teams are focused on developing innovative pricing, packaging, and offer strategies that create greater value for customers while driving subscriber growth and long-term profitability. The Pricing, Packaging and Offers Strategy team operates at the intersection of Product, Marketing, Finance, Sales, and Analytics—using customer insights, financial rigor, and strategic thinking to determine how products and services are positioned, packaged, promoted, and brought to market.

About The Role

The Product Marketing Manager – Offers will play a central role in developing and optimizing customer offers across acquisition, existing customer, retention, and SVOD portfolios. This role combines product marketing strategy, financial modeling, business case development, customer insights, and cross-functional leadership to shape offers that drive subscriber growth, strengthen customer value, and maximize long-term profitability. This individual will go beyond simply building financial models. You'll partner with strategy owners to challenge assumptions, pressure-test ideas, refine offer concepts, and identify stronger solutions before initiatives move into execution. Success requires the ability to think holistically across products, channels, customer segments, and lifecycle touchpoints while understanding the dependencies between pricing, packaging, promotions, customer experience, and financial performance. The ideal candidate brings strong analytical and financial acumen, intellectual curiosity, and the business judgment to navigate ambiguity, ask the right questions, and translate complex opportunities into clear, actionable recommendations for senior leadership.

Responsibilities

• Partner with strategy owners to challenge assumptions, pressure-test ideas, and refine customer offer concepts before business cases are developed.
• Develop comprehensive business cases and financial models evaluating acquisition, existing customer, retention, and SVOD offers.
• Evaluate offer opportunities across products, distribution channels, customer segments, and lifecycle touchpoints to support a cohesive pricing, packaging, and offers strategy.
• Build forecasts, scenario analyses, and financial models using sound business assumptions when available data is limited or ambiguous.
• Assess the customer, marketing, financial, and operational implications of proposed offers to ensure strategies are both compelling and executable.
• Analyze customer behavior, offer performance, market dynamics, and business results to identify opportunities for optimization and growth.
• Partner cross-functionally with Finance, Sales, Marketing, Analytics, Product, and other stakeholders to develop and execute offer strategies.
• Identify dependencies across pricing, packaging, promotions, products, channels, and customer lifecycle strategies that may impact offer performance.
• Translate complex financial and analytical findings into clear strategic recommendations that support business decision-making.
• Develop executive-ready presentations and narratives that simplify complex analyses and communicate recommendations to senior stakeholders.
• Help establish a disciplined approach to evaluating new opportunities, balancing short-term subscriber growth with customer value and long-term enterprise profitability.
• Continuously identify opportunities to improve existing offers and strengthen the overall customer value proposition.

Requirements

• Bachelor's degree in Business, Economics, Finance, Marketing, or a related field preferred.
• Experience in Product Marketing, Offer Strategy, Pricing Strategy, Commercial Strategy, Finance, Business Strategy, or a related analytical discipline.
• Proven experience developing financial models, business cases, forecasts, and strategic analyses used to support business decisions.
• Experience evaluating complex business opportunities involving multiple products, customer segments, channels, or cross-functional organizations.
• Demonstrated experience partnering across Finance, Marketing, Product, Sales, Analytics, or other business functions to develop and execute strategic initiatives.
• Experience influencing strategy by challenging assumptions, asking insightful questions, and recommending alternative solutions based on customer, financial, and business considerations.
• Experience within subscription, streaming, media, telecommunications, or other recurring-revenue businesses is strongly preferred.

Skills

• Strong financial modeling and business case development capabilities with the ability to evaluate revenue opportunities, customer economics, profitability, and expected business impact.
• Exceptional strategic thinking and business judgment with the ability to evaluate opportunities from customer, marketing, financial, operational, and competitive perspectives.
• Strong analytical skills with the ability to work through incomplete or ambiguous information, develop reasonable assumptions, and build fact-based recommendations.
• Ability to think holistically across pricing, packaging, promotions, customer segments, distribution channels, and lifecycle strategies while identifying important dependencies between them.
• Demonstrated ability to challenge existing thinking constructively, ask insightful questions, pressure-test assumptions, and help strategy owners develop stronger solutions.
• Advanced Excel skills with experience building financial models, forecasts, scenario analyses, and other decision-support tools.
• Advanced PowerPoint skills with the ability to transform complex analysis into concise, executive-ready presentations and strategic narratives.
• Strong communication and cross-functional collaboration skills with the ability to influence stakeholders across Product, Marketing, Finance, Sales, and Analytics.
• Strong organizational and problem-solving skills with the ability to independently manage multiple strategic initiatives within a fast-paced and evolving environment.
• Experience with SQL, Snowflake, Power BI, Tableau, or similar data and analytics technologies is a plus.

Preferred Qualifications

• Experience developing or evaluating pricing, packaging, promotional, or customer offer strategies.
• Experience within subscription-based, streaming, SVOD, telecommunications, media, or other recurring-revenue businesses.
• Understanding of customer acquisition, retention, lifecycle marketing, and subscriber economics.
• Experience evaluating offers across both new and existing customer populations.
• Familiarity with pricing and offer optimization across multiple products, channels, and customer segments.

Why Join Us

This is an opportunity to influence the offers and strategies that directly impact customer acquisition, retention, revenue, and long-term growth within a rapidly evolving media and entertainment business. You'll work alongside leaders across Product, Marketing, Finance, Sales, and Analytics while gaining visibility into some of the organization's most important strategic decisions. If you enjoy challenging assumptions, solving ambiguous business problems, building financially rigorous strategies, and turning complex analysis into recommendations that influence how products are positioned and sold, this role provides an opportunity to make a meaningful enterprise-wide impact.