National Sales Director/Senior Director - Grocery

Role & Responsibilities

• Customer Ownership & Growth
  • Own relationships with key grocery retailers, both national and regional
  • Drive distribution, shelf placement, promotional execution, and revenue growth across assigned customers
  • Lead line reviews, annual planning processes, and customer negotiations
  • Build strong relationships with buyers, category managers, brokers, and distributor partners
• Sales Strategy & Execution
  • Partner with the VP of Retail to develop and execute customer specific growth plans
  • Identify opportunities through analysis of distribution, velocity, pricing, promotions, and competitive activity
  • Drive successful product launches, assortment expansions, and retail programs
  • Ensure strong execution at retail through broker and distributor management
• Business Management & Analytics
  • Own customer forecasts, sales plans, and performance reporting
  • Ensure seamless execution supplying retailers with inventory by collaborating with the Supply Chain team and Sales Planning on demand forecast by SKU
  • Use syndicated and retailer data to identify opportunities and build compelling selling stories
  • Track key performance metrics including distribution, velocity, trade effectiveness, and revenue growth

Requirements

• 5+ years of experience in CPG sales, account management, category management, or commercial leadership
• Experience working at or managing grocery retail accounts, either directly or through broker networks
• Strong understanding of the grocery retail landscape and how decisions are made within major grocery chains
• Experience using syndicated data sources such as Circana, Nielsen, SPINS, 84.51°, or retailer-specific reporting platforms
• Excellent negotiation, communication, presentation, and relationship-building skills
• Strong analytical and financial skills with the ability to translate data into actionable business recommendations
• Highly organized and comfortable managing multiple priorities simultaneously
• A builder who thrives in ambiguity, moves quickly, and takes ownership of outcomes
• Excitement about helping build an early-stage CPG company with a mission to help people increase muscle and decrease fat

Benefits

• This is a full-time role.
• Salary: $180-300k per year, inclusive of cash bonus based on attainment of company targets + company equity opportunity
• 100% covered Health, Vision, Dental Insurance
• 401(k) with 4% match
• Additional perks, such as covered commuter, gym expenses and office lunches
• Substantial and required PTO