Motion Graphics Designer, Creative X

About the role

Creative X is a global, integrated creative agency that drives the creative vision for Meta’s brands and how they are perceived in the world. We develop the vision for next-generation creative advertising, consumer brand content, and experiences for Meta, Facebook, Instagram, WhatsApp, and our hardware products.

The ideal candidate will blend solid foundational design principles with a demonstrated proficiency in generative AI technologies to produce cutting-edge visual experiences. You will design, animate, and deliver high-impact motion graphics for a variety of campaigns, collaborating closely with creative, marketing, and product teams. Your expertise in both traditional motion design and AI-powered creative tools will help us set new standards for engaging, innovative content.

Responsibilities

• Conceptualize, design, and animate motion graphics for marketing assets, social content, and product launches across Meta’s family of apps
• Integrate AI-powered tools and workflows (e.g., generative design, AI-driven animation, automated asset creation) to enhance creative output and efficiency
• Demonstrate advanced prompt engineering skills to elicit specific, high-quality, and creative outputs from AI models
• Collaborate with creative directors, copywriters, and designers to develop a cohesive visual narrative
• Stay current with rapidly evolving Gen AI tools and model releases to inform team workflows
• Organize and manage digital assets, ensuring timely delivery and adherence to brand guidelines

Requirements

• 5+ years of motion graphics experience on video marketing assets and social video content
• Strong motion graphics skills in a deadline-driven environment
• Demonstrated proficiency with Adobe Creative Suite (After Effects, Premiere Pro, Photoshop, Illustrator) and 3D animation tools (e.g., Cinema 4D, Blender)
• Hands-on experience with AI-powered creative tools (e.g., Weavy, LTX Studio, Runway, or similar)
• Strong understanding of visual storytelling, composition, color, and typography
• Working knowledge of current industry-standard audio/video formats and codecs
• Experience with digital content management systems and digital workflows, with a deep understanding of how to organize and manage content

Preferred Qualifications

• Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
• Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
• Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
• Experience contributing to or maintaining a large-scale design system with motion and animation components
• Background in 3D animation, character animation, or generative motion techniques applied to product or brand contexts

Pay

$122,000/year to $175,000/year + bonus + equity + benefits. Individual compensation is determined by skills, qualifications, experience, and location.

Benefits

In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.