Mobile Growth Specialist

About the role

iHeartMedia is the number one audio company in America, reaching 90% of Americans every month. We are the largest podcast publisher and creator of many popular live music events. As a Mobile Growth Specialist, you will ensure accurate attribution and track user acquisition and retention.

Responsibilities

• Own attribution and tracking end to end
• Maintain and audit the measurement stack
• Plan, launch, and optimize paid user acquisition campaigns
• Build and run lifecycle and winback programs
• Manage budget allocation and spend
• Contribute to creative and messaging
• Research and test new channels, tools, and tactics
• Monitor campaigns and programs regularly

Requirements

• Direct, hands-on working knowledge of an MMP (AppsFlyer strongly preferred)
• A genuine, working grasp of mobile attribution
• Demonstrated experience configuring or auditing SDK integrations
• Experience running paid campaigns across major ad platforms
• Exposure to CRM, lifecycle, or messaging platforms used for retention and winback
• Comfort working with data, analytics, and reporting tools
• Close attention to detail
• Self-starter who's comfortable building process where none exists

Qualifications

• 2–4 years of hands-on growth, performance, or lifecycle marketing experience
• Strong written and verbal communication skills
• Desire for continued knowledge sharing and learning

Skills

• Technical skills in mobile measurement and attribution
• Experience with privacy-driven measurement tools like SKAdNetwork
• Ability to write persuasive copy and understand what makes it convert

Benefits

• Employer-sponsored medical, dental, and vision plans
• Life insurance
• Vacation and sick time
• Paid holidays
• Spirit day for volunteering
• 401K plan
• Employee Assistance Program (EAP)
• Additional voluntary programs

Pay

Salary to be determined by multiple factors including but not limited to relevant experience, knowledge, skills, other job-related qualifications, and alignment with market data. Range: $66,300 - $80,000

Schedule

Regular full-time hours