Merchandiser

About the role

The Role at Bimbo Bakeries USA is a Senior Marketing Manager. This position is responsible for developing and executing marketing strategies to drive brand awareness and sales growth.

Responsibilities

• Develop and implement comprehensive marketing plans aligned with business objectives.
• Manage marketing campaigns across various channels including social media, email, and traditional advertising.
• Collaborate with cross-functional teams to ensure alignment on marketing initiatives and goals.
• Monitor campaign performance and adjust strategies based on data insights.
• Stay updated with industry trends and competitor activities to inform strategic decisions.

Requirements

• Bachelor's degree in Marketing, Business Administration, or related field.
• Minimum 5 years of experience in marketing, preferably in a fast-paced environment.
• Proven track record of successful campaign execution and results-driven approach.
• Strong analytical skills with experience in using CRM tools and market research platforms.
• Excellent communication and interpersonal skills to build and maintain relationships with internal and external stakeholders.

Qualifications

• Ability to work independently and manage multiple projects simultaneously.
• Experience with digital marketing tools such as Google Ads, SEO, and SEM.
• Knowledge of social media management platforms like Facebook, Instagram, and LinkedIn.
• Understanding of branding and brand management principles.

Skills

• Strategic thinking and problem-solving abilities.
• Strong organizational and time management skills.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Office Suite.

Benefits

At Bimbo Bakeries USA, we offer a competitive compensation package, including health insurance, retirement plans, and paid time off.

Pay

Salary range for this position is $70,000 - $90,000 annually, depending on experience and qualifications.

Schedule

This is a full-time position with standard Monday through Friday hours.