Membership Development Manager

WHO ARE WE LOOKING FOR?

The Membership Development Manager is a pivotal role in driving membership growth for the club. This position focuses on creating strategic partnerships, developing innovative outreach campaigns, managing administrative tasks, and fostering a vibrant member community that aligns with the club’s mission and values. The ideal candidate will combine exceptional sales acumen with a passion for relationship-building and a deep understanding of luxury market dynamics.

WORK ENVIRONMENT AND PHYSICAL DEMANDS

• Flexibility to work evenings and weekends for networking events, member activities, and outreach initiatives.
• Comfortable working in a fast-paced, high-pressure environment.
• The physical demands described here are representative of those an employee encounters while performing the essential functions of this job.

ESSENTIAL JOB ELEMENTS

• Membership Recruitment and Sales:
• Develop and execute targeted strategies to attract high-caliber members aligned with the club’s ethos.
• Identify and cultivate prospective members through research, outreach, and strategic partnerships with organizations, businesses, and community groups.
• Conduct membership presentations, tours, and interviews to prospective members, delivering a compelling value proposition.
• Host and participate in events and networking activities to promote the club and its membership offerings.
• Community and Relationship Building:
• Build and maintain strong relationships with members to enhance satisfaction and drive retention.
• Network with influential individuals and organizations to generate quality referrals and foster a robust community.
• Collaborate with internal teams to create and support member engagement initiatives, including events, meetups, and mixers.
• Marketing and Branding:
• Partner with the Marketing team to create and implement compelling campaigns that highlight the club’s unique features.
• Represent the club at industry events, trade shows, and community engagements, upholding its brand identity and values.
• Develop innovative marketing collateral and communication strategies to attract and retain members.
• Data Analysis and Reporting:
• Monitor membership trends, including recruitment and retention metrics, to inform strategy.
• Prepare regular reports on sales performance, membership growth, and market trends.
• Utilize CRM tools to maintain accurate records of membership data, sales activities, and campaign outcomes.
• Strategy and Innovation:
• Conduct market research to identify target demographics and trends in the luxury/social club industry.
• Contribute to the continuous improvement of membership processes and offerings.
• Administrative Duties:
• Maintain and update membership databases, ensuring accuracy and accessibility.
• Handle routine correspondence, inquiries, and follow-ups with members and prospective members.
• Prepare presentations, proposals, and reports for internal and external stakeholders.
• Ensure compliance with organizational policies and regulatory requirements in all operations.

KEY SKILLS & QUALIFICATIONS

• Education: Bachelor’s degree in Business, Marketing, Communications, Hospitality, or a related field.
• Experience: Minimum 5 years of experience in sales, recruiting, business development, or membership management, preferably in luxury hospitality or private club settings.
• Sales Acumen: Proven track record of meeting or exceeding sales targets and revenue goals.
• Interpersonal Skills: Strong relationship-building, networking, and negotiation capabilities.
• Technology: Proficiency in CRM systems and MS Office Suite; data-driven mindset.
• Communication: Exceptional verbal and written communication skills with excellent presentation abilities.