Media: Web & Marketing Coordinator
SPACES at UC San Diego · Media, PA · 2 mo ago
MarketingFull-time
Here’s the clean, semantic HTML reformatting of the **Web & Marketing Coordinator** job posting:
We are looking for a creative and detail-oriented Web & Marketing Coordinator to join our team. This role blends web development, digital marketing, and content creation to enhance our online presence and engage our audience.
About the role
As the Web & Marketing Coordinator, you will collaborate with cross-functional teams to manage our website, execute digital campaigns, and create compelling content. This position requires a mix of technical skills (HTML/CSS, CMS platforms) and marketing acumen (SEO, social media, analytics).
Responsibilities
- Develop, update, and maintain website content using HTML/CSS and a content management system (CMS).
- Optimize web pages for SEO and user experience (UX), ensuring mobile responsiveness and accessibility compliance.
- Coordinate digital marketing campaigns, including email marketing, social media, and paid advertising.
- Create and edit multimedia content (graphics, videos, blogs) to support marketing initiatives.
- Monitor website analytics (e.g., Google Analytics) and generate reports to track performance and ROI.
- Collaborate with designers, developers, and external vendors to implement web projects and campaigns.
- Manage social media accounts, scheduling posts and engaging with followers to build brand awareness.
- Assist in planning and executing events, both virtual and in-person, including promotional materials and follow-up.
Requirements
- 2+ years of experience in web development, digital marketing, or a related field.
- Proficiency in HTML, CSS, and basic JavaScript; familiarity with CMS platforms (e.g., WordPress, Drupal).
- Experience with SEO best practices, Google Analytics, and marketing automation tools.
- Strong writing and editing skills, with the ability to adapt tone for different audiences and platforms.
- Knowledge of graphic design tools (e.g., Adobe Creative Suite, Canva) and video editing software is a plus.
- Excellent organizational skills and ability to manage multiple projects with tight deadlines.
- Creative mindset with a passion for digital trends and innovative marketing strategies.
Skills
- HTML/CSS, JavaScript (basic), CMS platforms.
- SEO, Google Analytics, email marketing (e.g., Mailchimp).
- Social media management and content creation.
- Project management and collaboration tools (e.g., Trello, Asana, Slack).
- Graphic design and video editing (preferred but not required).