MEDIA EXECUTIVE - KPLC

About the role

KPLC is seeking a highly motivated and goal-driven Multimedia Executive. The ideal candidate must be able to identify prospects, build presentations, negotiate and close deals, and build long-term client relationships.

Responsibilities

• Create a strategic business plan to meet and exceed revenue goals and targets on a monthly, quarterly, and annual basis
• Develop new local direct business, generate/follow-through on sales leads, and manage an active pipeline of potential revenue
• Conduct Needs Analysis and account reviews to uncover the customer's most essential needs
• Demonstrate product knowledge and value to customers
• Create and deliver formal presentations to clients/prospects
• Provide follow-up assessments of advertising effectiveness
• Collaborate with Traffic personnel to provide timely and accurate traffic instructions
• Use CRM (Matrix) to manage day-to-day activity, weekly/quarterly projections
• Conduct account maintenance, including make-goods, posts reports, aging & collections

Qualifications

• Bachelor's or equivalent combination of education (experience in outside sales considered a plus)
• Must be able to manage time effectively, work independently, and as part of a team
• Strong organizational, written, and presentation skills
• A real desire to understand clients and their business needs
• Able to overcome objections
• Must be creative, flexible, and able to adapt to industry changes
• Professional appearance is a must
• Valid driver’s license, good driving record, required auto insurance, and dependable transportation