Media Buyer / Creative Strategist — Fully Remote

About the role

CoTrain is hiring on behalf of CloserTech for a Creative Media Buyer to run full-funnel paid media across Meta, Google, SMS, and email — while also sourcing and producing UGC assets that actually convert. You'll own both creative production and media-buying execution in the insurance vertical. CoTrain is a vetted marketplace that connects companies with elite, pre-screened talent, so you go straight to real work.

Responsibilities

• Source, direct, and produce UGC videos and static assets that resonate with insurance buyers — working with creators, reviewing performance, and iterating on what works
• Build and optimize paid campaigns across Meta and Google — managing budgets and bid strategies to hit ROAS targets
• Manage SMS and email workflows — segmentation, timing, and messaging — to nurture leads through the funnel
• Test creative variations, audiences, and placements systematically; read the data and recommend pivots fast
• Collaborate with product and sales to understand customer pain points and translate them into campaign angles
• Own and improve the funnels to drive the highest-quality leads while keeping CPL profitable against sell-price

Requirements

• 2+ years running paid media at scale, ideally across multiple platforms (Meta, Google, or both)
• Understand UGC and can source or brief creators effectively — you know what makes direct-response creative work
• Comfortable with SMS and email fundamentals and how they fit a broader acquisition strategy
• Analytical — you read dashboards, set up proper tracking, and decide from data, not gut
• Have worked in or understand the insurance industry, or can learn it fast
• Organized and detail-oriented, able to run multiple campaigns at once without dropping balls

Pay

$35–$65/hour, based on experience.

Schedule

Remote, 3–6 month contract.