Marketing Technology Technical Analyst - No 3rd party candidates
About the role
We are seeking a Martech Technical Analyst - East Coast for our Fortune 100 client. This is a remote, contract role with a team of over 50 professionals.
Responsibilities
- Build ETL/data pipelines to ingest, transform, and activate enterprise data in SFMC for segmentation, personalization, and automation.
- Manage Contact Builder, including identity resolution, relationship modeling, and customer data architecture across CRM systems and data extensions.
- Configure Salesforce Marketing Cloud (SFMC), including business units, subscriber architecture, data extensions, and automation schedules.
- Troubleshoot SFMC issues involving Journey Builder, Automation Studio, APIs, and data synchronization.
- Integrate CDP and enterprise systems to unify customer data and improve segmentation and activation.
- Implement identity resolution and deduplication strategies to create unified customer profiles.
- Design and optimize Automation Studio and Journey Builder workflows to improve engagement and operational efficiency.
- Maintain data governance, compliance, and data quality across CRM and SFMC environments.
- Create event-driven marketing solutions for real-time, trigger-based customer engagement.
- Develop customer segmentation strategies using SQL, CRM data, and SFMC data extensions.
- Integrate CRM, CDP, analytics, and marketing platforms to enable seamless data flow and campaign execution.
- Support CRM migration initiatives, ensuring successful transition of data, automation, and segmentation into SFMC.
Qualifications
- 6+ years experience with Salesforce Marketing Cloud and CRM
- SFMC, Contact Builder, Journey Builder, Automation Studio, SQL, Salesforce CRM, Marketing Cloud Connect, REST API, SOAP API, ETL, CDP, Data Extensions, Identity Resolution, Data Modeling, Customer Segmentation, CRM Integration, Event-Driven Marketing, JSON, SFTP, Data Governance, Marketing Automation.
Benefits
Our benefits package includes competitive compensation, health insurance, retirement plans, and more. Details can be found on our careers page.
Pay
The base salary range for this role is not specified, but it is competitive and determined based on relevant experience, other job-related qualifications/skills, and geographic location.
Schedule
This is a remote, contract role.
Additional Information
OUR CULTURAL BELIEFS
Patient Minded - I act with the patient’s best interest in mind.
Client Delight - I own every client experience and its impact on results.
Take Action - I am empowered and hold myself accountable.
Grow Talent - I own my development and invest in the development of others.
Win Together - I passionately connect with anyone, anywhere, anytime to achieve results.
Communication Matters - I speak up to create transparent, thoughtful and timely dialogue.
Embrace Diversity - I create an environment of awareness and respect.
From EVERSANA’s inception, Diversity, Equity & Inclusion have always been key to our success. We are an Equal Opportunity Employer, and our employees are people with different strengths, experiences, and backgrounds who share a passion for improving the lives of patients and leading innovation within the healthcare industry. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion, and many other parts of one’s identity. All of our employees’ points of view are key to our success, and inclusion is everyone's responsibility.
Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws, it is the policy of EVERSANA to provide reasonable accommodation when requested by a qualified applicant or candidate with a disability, unless such accommodation would cause an undue hardship for EVERSANA. The policy regarding requests for reasonable accommodations applies to all aspects of the hiring process.
If reasonable accommodation is needed to participate in the interview and hiring process, please contact us at applicantsupport@eversana.com.
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