Marketing Specialist (Automotive)

FORVIA HELLA is a listed, international automotive supplier and part of the FORVIA Group, the world's seventh largest supplier of automotive technologies. With 157,000 employees worldwide, FORVIA HELLA specializes in high-performance lighting technology and automotive electronics, while also serving the spare parts, workshop, and special vehicle markets through its Lifecycle Solutions business group. The company operates at over 125 locations globally and generated adjusted sales of €8.1 billion in fiscal year 2023.

About the role

FORVIA HELLA Electronics Corporation is seeking a dynamic and experienced Marketing professional to join the North American communications group. The primary focus of this role is to conduct automotive-based market research for key departments and stakeholders.

Responsibilities

• Coordinate customer events, technology showcases, trade fairs, and public events in collaboration with business divisions, sales teams, engineering, and external partners to ensure successful execution and measurable outcomes.
• Represent the organization at industry trade shows, conferences, customer events, and networking opportunities, engaging with visitors, answering product-related questions, and identifying new business opportunities.
• Partner with technical experts, product managers, and business leaders to prepare internal speakers and presenters, including presentation development, messaging, rehearsal coordination, and event support.
• Develop a strong understanding of the company’s products, technologies, and market positioning to effectively translate technical features into compelling customer benefits and marketing messages.
• Research market trends, customer developments, competitive activities, and industry changes to provide actionable insights that support strategic planning and marketing initiatives.
• Gather and report market intelligence through industry research, news monitoring, and participation in key industry events.

Qualifications

• Bachelor’s degree in Communications, Public Relations, Marketing, English, Business, or a similar field.
• Prior experience conducting market and product-based research activities (automotive experience preferred).
• Excellent writing and communication skills.
• Exposure or experience working with S&P market tools is preferred.

Benefits

• Hybrid work schedules and flexible core hours.
• Industry-leading health benefits program.
• Lucrative PTO policy.
• Competitive 401K matching.
• Extensive career and training opportunities.
• Annual bonuses.
• On-campus restaurant as well as employee water and coffee services.
• Team and company-wide events.

FORVIA HELLA is dedicated to the development and advancement of all employees. We encourage applications from all interested parties, regardless of background, as inclusion and diversity are firmly anchored in our company culture.