Marketing & Research Officer

Qualifications

• Bachelor’s degree in Business Administration, Major in Marketing, Communications or any related course
• At least 4 years experience in Marketing & Marketing Research
• Adequate knowledge of data collection methods
• Strong analytical and critical thinking skills
• Excellent interpersonal and communications skills
• Excellent computer skills and proficient in MS Office
• Knowledge of digital marketing tools and techniques

Responsibilities

• Increase brand awareness and market share
• Manage and develop marketing campaigns
• Create contents for the website, blog, social media, and all other content marketing channels
• Write, edit and proofread marketing materials for use in different channels
• Report on trends and statistics across all digital media platforms
• Carry out quantitative and qualitative research
• Perform cost-benefit analysis and SWOT for clients
• Remain fully informed & updated on market trends, researches and implement best practices
• Full knowledge in analytics to monitor the success of advertising campaigns
• Organize and attend marketing activities and events to raise brand awareness