Marketing Representative

About the role

This position manages agency relationships in vacant field marketing territories or agencies assigned by the VP of Marketing. You will work closely with the Marketing Operations Manager and Field Marketing Representatives to support the onboarding journey of newly appointed agencies, ensuring successful integration with Goodville Mutual’s products, processes, sales, and marketing strategies. Additionally, you will provide administrative support to the VP of Marketing in managing national agency relationships to achieve production, profitability goals, and long-term success.

Responsibilities

• Provide support to Field Marketing Representatives to ensure successful and complete onboarding of newly appointed agencies and new agency employees.
• Assist agencies in marketing, including promotion of co-op advertising support and underwriting within established guidelines.
• Maintain a presence for Goodville agents in territories not currently serviced by a field marketing representative to promote the company’s image and profitable growth.
• Support agency growth and profitability goals with appropriate strategies and tactics.
• Add value to each agency interaction through pre-call planning and effective post-meeting follow-through.
• Review Agency Performance Reports at the summary, book, and state levels for national agency relationships to identify and achieve profitability goals.
• Complete call reporting requirements in a timely manner.
• Maintain knowledge of current industry and marketing practices/trends through continuing education.
• Pursue Property and Casualty insurance designations, including but not limited to CPCU.
• Perform other duties as assigned by supervisor.

Requirements

• Bachelor’s degree or equivalent education in marketing, management, or communications, with demonstrated skills in these areas.
• Three years’ experience in marketing and/or underwriting Property and Casualty insurance products, services, and/or independent agency operations preferred.
• Ability to develop a thorough understanding of company underwriting guidelines and explain the company’s lines of coverage.
• Highly effective interpersonal and communication skills.
• Ability to work independently and exercise sound judgment based on company policies and procedures.
• Proficiency with company computer systems, processing methods, and agency management systems.
• Thorough knowledge of insurance regulations and laws of assigned states preferred.

Schedule

• Ability to work flexible hours.
• Travel required to all organization offices (including Pennsylvania, Ohio, and South Dakota) and vendor work sites.
• Primarily office-based with moderate noise levels; majority of time spent in a stationary position operating a computer.
• Ability to move throughout the office to access work materials and handle materials weighing up to ten pounds daily.

Qualifications

Ability to perform the essential functions of the job with or without reasonable accommodation.