Marketing Project Manager II

Location: Minneapolis, Minnesota (Hybrid)

About the role

The Project Manager, Energy Efficiency Marketing & Programs will coordinate marketing, communications, and program initiatives to support customer participation in energy efficiency offerings. This role works cross-functionally with program managers, marketing teams, regulatory bodies, customer operations, vendors, and community partners to plan, execute, and track initiatives. The position requires a detail-oriented project manager with marketing experience and the ability to manage multiple stakeholders and deliverables in a regulated environment.

Responsibilities

• Manage timelines, workplans, deliverables, approvals, and dependencies for energy efficiency marketing campaigns and program-related initiatives.
• Coordinate the development and deployment of marketing materials across channels such as direct mail, email, digital, web, bill inserts, and community outreach.
• Partner with energy efficiency program leads to support customer acquisition, participation, retention, and awareness for residential, commercial, or low-income offerings.
• Serve as a central point of coordination between marketing, regulatory, legal, customer operations, program teams, analytics, vendors, and external agencies.
• Help ensure marketing and program materials align with approved program plans, brand standards, regulatory commitments, and customer privacy requirements.
• Coordinate with external agencies, printers, fulfillment vendors, community partners, and implementation contractors to keep projects on schedule and aligned to quality expectations.
• Monitor campaign performance, participation metrics, customer response trends, and project milestones; prepare status updates and summary reports for internal stakeholders.
• Track project budgets, estimates, purchase orders, invoices, and campaign schedules in partnership with program and finance teams.

Requirements

• Bachelor’s degree in marketing, communications, business, environmental studies, energy management, public relations, or a related field, or equivalent work experience.
• 3–5 years of experience in project management, marketing coordination, program management, or a related function.
• Experience managing multiple projects, deadlines, stakeholders, and deliverables simultaneously.
• Demonstrated ability to coordinate creative reviews, approvals, timelines, vendors, and campaign execution.
• Proficiency with project management tools, Microsoft Office applications, and basic performance reporting.
• Confidence in utilizing Excel and work management tools, preferably WRIKE.
• Strong written and verbal communication skills.
• Strong attention to detail, follow-through, and organizational discipline.
• Ability to work effectively in a matrixed, cross-functional environment.

Preferred Qualifications

• Experience in the utility, energy efficiency, sustainability, public sector, or regulated industry environment.
• Familiarity with energy efficiency programs, rebate programs, demand-side management, or conservation initiatives.
• Experience supporting regulatory filings, program reporting, or compliance-driven marketing processes.
• Knowledge of customer segmentation, campaign performance metrics, digital marketing, and community outreach strategies.
• Experience working with external agencies, implementation contractors, or community-based organizations.
• Project Management Professional (PMP) certification, Agile experience, or formal project management training is a plus.
• Experience in web development and/or web analytics.

Benefits

• Medical, dental, vision, life, and disability insurance plans.
• Employee Stock Purchase Program (ESPP).
• 401K program with company match after 12 months of tenure.
• Health Savings Account (HSA) on the HDHP plan.
• SupportLinc Employee Assistance Program (EAP) with up to 8 free counseling sessions.
• Corporate discount savings program and other discounts.
• On-demand training program and access to certification prep, technical and leadership courses/books/seminars after 6+ months of tenure.
• Certification discounts and perks for associations including CompTIA and IIBA.
• Dedicated customer service team and a certified Career Coach.