Marketing Operations Manager
Ladders · United States · 4 wk ago
RemoteRemoteSales$100k–$105k/yrFull-time
Responsibilities
- Administer core marketing platforms including Pardot, GA4, and 6sense
- Implement and maintain automation rules and lead scoring in Pardot
- Manage data flows and integrations between ZoomInfo, Pardot, and Salesforce
- Configure and monitor GA4 for tracking and reporting accuracy
- Support onboarding and evaluation of new marketing tools
Qualifications
- 5+ years of hands-on experience in Marketing Operations, Revenue Operations or Demand Generation in a B2B environment
- Strong proficiency with Pardot, Salesforce CRM, Google Analytics 4, 6sense, and ZoomInfo
- Proven experience managing lead scoring, grading, routing, and data hygiene frameworks
- Familiarity with AI-driven marketing workflows and their implementation
- Certifications in Salesforce Marketing Cloud Account Engagement and Google Analytics 4 preferred
Benefits
- Opportunity to lead innovative AI-powered marketing initiatives
- Collaborative work environment across marketing, sales, and IT teams
- Focus on data privacy compliance and governance operations
Pay
$100,000 – $105,000 annually
Schedule
Remote - US based candidates only
Company Information
Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.