Marketing Manager | Full-Time | PPG Paints Arena

Responsibilities

• Collaborate with the team on creating marketing campaigns to promote concerts/shows coming to the venues, and explore cross-marketing opportunities throughout the community.
• Develop relationships with local media partners.
• Develop and execute marketing plans to promote all artists/tours coming to the venues.
• Develop and implement creative cash/trade proposals/campaigns with media partners, including digital, radio, print, TV, and outdoor.
• Manage internal marketing assets for all events, including but not limited to digital displays, posters, ticket giveaways, and more.
• Develop and maintain relationships with third-party partners to promote events.
• Develop and execute social media campaigns, email marketing, and promotions to drive ticket sales and fan engagement.
• Manage and update the venue website.
• Work closely with the Director of Marketing on post-show recaps.
• Collaborate closely with the Box Office to ensure all event aspects are accurate and running accordingly.
• Maintain relationships with promoters, tour marketers, and agency partners to ensure fully aligned event campaigns.
• Research and follow current music marketing trends and venue marketing efforts and implement best practices in the day-to-day activation.
• Actively participate in regional marketing initiatives, calls, and collaboration efforts to align with company strategies and share best practices.
• Support public relations efforts for venue initiatives and announcements beyond event news.
• Analyze marketing efforts and adjust efforts based on learnings, trends, and activity.
• Create and implement grassroots initiatives.

Qualifications

• Bachelor's degree in Marketing required or equivalent work experience.
• 3-5+ years in marketing/advertising.
• Arena or venue marketing experience preferred.
• Ability to prioritize and meet deadlines.
• Excellent organizational skills and attention to detail.
• Power user of social media tools with a solid understanding of how to drive consumer engagement within online social networks.
• Minimal Travel (
• Must be able to work a flexible schedule, inclusive of weekends, nights, and holidays as required.
• Demonstrated proficiency with Microsoft Office Suite (MS Word, MS Excel, MS PowerPoint, MS SharePoint, and MS Outlook).
• Proficiency in Adobe Creative Cloud applications.
• Knowledge of website design.
• Knowledge of CRM software.
• Demonstrated skills in graphic design.

Pay

This role pays a yearly salary of $68,000 - $70,000 and is bonus eligible.

Schedule

Minimal Travel (

Benefits

Benefits: Health, Dental and Vision insurance, 401(k) savings plan, 401(k) matching, and paid time off (vacation days, sick days, and 12 holidays).