Marketing Intern Retail Business Focus

Key Responsibilities

• Aid in developing and executing marketing strategies to increase store traffic and sales
• Support social media efforts (content creation, posting, engagement, and analytics)
• Help plan and promote in-store events, sales, and seasonal campaigns
• Conduct market research on local retail trends and competitor activity
• Assist with visual merchandising and store presentation to align with promotional efforts
• Create marketing materials (flyers, email content, signage)
• Track and report on marketing performance metrics (foot traffic, sales trends, campaign effectiveness)
• Support community outreach initiatives and partnerships to promote the thrift store
• Maintain brand consistency across all communications

Qualifications

• Currently pursuing a degree in Business, Marketing, Retail Management, or related field
• Strong interest in retail, marketing, and nonprofit work
• Basic understanding of social media platforms (Instagram, Facebook, etc.)
• Strong communication and organizational skills
• Creative mindset with attention to detail
• Ability to work independently and as part of a team
• Proficiency in Microsoft Office (Word, Excel, PowerPoint); Canva or similar tools a plus

Learning Outcomes

• Gain hands-on experience in retail marketing and operations
• Exposure to nonprofit retail business models
• Develop skills in campaign planning, customer engagement, and brand promotion
• Strengthening analytical skills through reporting and performance tracking

We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.