Marketing Intern, Chartwells Higher Ed / Michigan Technological University

Location: 1400 Townsend Drive, Houghton, MI

Online applications accepted only.

Pay Rate: $14.25 per hour

About the Role

In this role, you will work closely with the Marketing Manager to implement and promote the dining program at Michigan Technological University. This involves research to understand the needs of the target market, planning and brainstorming, promotions and advertising through various platforms, and implementation. This is not your average internship; you will be spearheading various projects and will be able to request assignments to expand your knowledge base. This is a wonderful opportunity for anyone interested in the field of marketing.

Responsibilities

• Assist with planning, organizing, and hosting events
• Assist with Dine on Campus
• Assist in social media calendar development and promotions
• Act as a brand representative
• Conduct marketing audits
• Conduct general administrative tasks
• Complete Marketing Boot Camp
• Survey students to collect marketing research
• Create marketing materials to numerous specifications
• Manage signage in multiple locations
• Assist with the creation of concepts, campaigns, and imagery to effectively communicate messages to the target market
• Manage website and social networking profile content
• Attend meetings or other events as required

Requirements

• Majoring in Marketing or a related field is preferred
• Excellent communication skills, written and verbal
• Customer service experience/knowledge
• Knowledge of social media platforms
• Good to better interpersonal skills
• General interest and knowledge in marketing
• Knowledge of graphic design tools is a plus
• Prior marketing-related experience is a plus
• Event planning/execution experience is a plus

Learning Objectives

• Demonstrate awareness, understanding, and skills necessary to work in a diverse environment
• Learn how to create and implement a marketing plan
• Learn how to conduct market research and use it to generate a larger audience or increase buy-in
• Learn how to use multiple platforms and strategies to effectively promote a brand

Schedule

To be determined based on class schedule and business needs.

Because this position requires you to perform services in an educational facility, there may be periods when the Company does not require you to perform work (such as winter and summer breaks when food service needs decline or cease). Any such periods during which you do not perform work on the Company’s behalf may be unpaid and deemed a temporary layoff. However, depending on business needs, you may be required to work year-round, potentially at a different location during break periods. Business needs may vary from year to year.

Benefits

• Competitive wages
• Instapay through the One @Work app

This is a paid intern position; however, it is not eligible for paid time off (PTO) or benefits such as medical, dental, or vision. Associates may also be eligible for paid and/or unpaid time off benefits in accordance with applicable federal, state, and local laws.