Marketing Intern

About the role

Ready to dive into the world of engineering, where hands-on experience, real-world projects, and game-changing research take center stage? At Miller Electric, we're not just offering an internship; we're inviting you to become a vital part of our dynamic team. We're on the lookout for an individual who thrives on initiative, results, and serving our valued customers.

Essential Functions

• Work closely with the division marketing team, especially product managers, as they manage their product categories and drive growth; example tasks may include, maintaining product specification information in databases and spec sheets, updating pricing and competitive information, analyzing sales data
• Assist with primary and secondary research projects in support of new product development activities
• Experience the go-to-market planning process for new product launches including the creation and deployment of both channel and end user marketing materials
• Track and report out on the product programs and promotions for the division
• Support in the preparation of events like customer visits, tradeshows and tours

Qualifications

• Required to be in their sophomore year of school pursuing a Marketing Degree
• Self-directed, results-oriented and customer focused
• Proficient in Microsoft Office/Teams
• Proactive in recognizing improvement opportunities are necessary
• Strong organizational, interpersonal, and written and oral communication skills

Company Description

Comprised of a market-leading portfolio of best-in-class brands, the businesses of ITW Welding work together to provide premium performance delivered through a breadth of solutions encompassing welding, cutting, consumables, and accessories. ITW Welding North America represents Miller Electric Welding Equipment, Safety & Accessories, Hobart Filler Metals, and Bernard / Tregaskiss MIG Guns. Miller Electric Mfg. LLC, is headquartered in Appleton, Wisconsin, and wholly owned by Illinois Tool Works (NYSE: ITW). The company maintains its industry leadership by setting the standard for reliability, quality and responsiveness. Our tagline, "The Power of Blue®," is inspired by the blue color of Miller equipment. The company began with an innovation that responded to customer needs, growing from a one-man operation in 1929, to the world's largest manufacturer of arc welding products. Miller keeps the tradition alive by focusing on its top priority: people.