Marketing Coordinator

About the role

V’s Barbershop is an established men’s grooming brand and national barbershop franchise with 65+ locations, a growing e-commerce business, and a proprietary grooming product line. Our headquarters marketing team is small, fast-moving, and hands-on.

Responsibilities

• Own and maintain the marketing calendar and project-management system (Monday.com); keep all campaigns, launches, and deliverables on schedule across the business.
• Manage the national-brand social media calendar: schedule and publish posts, coordinate the content pipeline, and hold contributors to deadlines.
• (Social content is produced by in-house marketing team, owners/barbers + outside partners)
• Build, schedule, QA, and send email and SMS campaigns in Klaviyo in support of marketing strategy.
• Cook up and coordinate with external partners (web/development agency, paid-media agency, freelancers): brief them, manage timelines, and keep deliverables on track.
• Support franchise locations: coordinate new-location marketing and tech setup and keep locations supplied with on-brand marketing materials, working directly with franchise owners.
• Compile and organize performance reporting across GA4, Klaviyo, Shopify, and ad accounts.
• Support new-store openings, the company’s biennial Summit event, and franchise-sales marketing initiatives.
• Serves as back up to the Brand Designer and Content Creator.
• Contribute ideas to campaign planning and marketing strategy, and pitch in across marketing functions as needs arise.

Qualifications

• 2–4 years of experience in marketing coordination, project coordination, or marketing operations.
• Exceptional organizational skills, attention to detail, and follow-through across many concurrent projects and deadlines.
• Strong written and verbal communication; comfortable holding teammates, agencies, and partners accountable to timelines.
• Proficiency with, or demonstrated ability to quickly learn, marketing and project-management tools such as Monday.com or Asana, social schedulers, Google Analytics (GA4), Shopify, and Klaviyo.
• Ability to thrive in a small, fast-paced, hands-on environment with minimal process.
• A versatile, well-rounded marketer: strong at execution, with the range to contribute ideas across channels.

Preferred Qualifications

• Hands-on experience with Klaviyo and/or Shopify.
• Experience supporting a multi-location, franchise, or retail business.
• Familiarity with paid media (Meta/Google) and a strong sense for brand consistency.

Benefits

$60,000–$70,000 per year, depending on experience.
Fully Paid employee healthcare, 401K, ability to work from home with independent hours and freedoms, liberal vacation policy, product and service discounts.

How to Apply

Submit your professional resume, and a list of references. Deliver project examples if possible and/or a portfolio demonstrating work you have completed in various forms.

Equal Opportunity

V’s Barbershop is an equal-opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other characteristic protected by law.