Marketing Content Manager

About the role

Weaver's marketing team seeks a Content Manager, who will develop compelling content that articulates Weaver’s deep knowledge and expertise, as well as the firm’s service capabilities, success stories, brand and culture. This manager will plan, draft, edit and in some cases do research on a variety of content topics and issues for cross-channel marketing purposes.

In addition to writing blogs and a variety of other content for the firm’s website, this team member will write and edit content for marketing collateral, social media, email and other marketing channels and deliverables, as needed. This person will lead and manage direct reports and others on the marketing team to produce quality content in a timely manner and monitor its effectiveness.

This person will also guide and manage direct reports to do their best work and achieve their professional and personal goals. Additional responsibilities include developing and overseeing a content governance framework and managing content sprints and an overall editorial calendar, working with marketing team members and stakeholders firm wide.

Responsibilities

• Develop compelling content that articulates Weaver’s deep knowledge and expertise, as well as the firm’s service capabilities, success stories, brand and culture
• Plan, draft, edit and research content for cross-channel marketing purposes
• Write and edit content for marketing collateral, social media, email and other marketing channels and deliverables
• Lead and manage direct reports and others on the marketing team to produce quality content in a timely manner and monitor its effectiveness
• Guide and manage direct reports to do their best work and achieve their professional and personal goals
• Develop and oversee a content governance framework and manage content sprints and an overall editorial calendar

Requirements

• Bachelor’s degree in English, marketing, communications, technical writing or related discipline
• 8+ years of writing or marketing communications experience
• Excellent writing skills with demonstrated ability to create original content and edit the work of others to meet different needs
• Impeccable proofreading and editing ability
• Excellent verbal, interpersonal, presentation and public speaking communication skills
• Proficiency with Microsoft applications (Word, Excel, PowerPoint)
• Ability to manage multiple assignments, prioritizing tasks to meet deadlines
• Ability to work and interact effectively with partners, directors and senior managers, as well as executive leadership and marketing teammates
• Independence and the ability to operate without direction in areas of uncertainty and ambiguity, while remaining in close communication with teammates and stakeholders
• Commitment to maintaining and continuously improving knowledge of the firm and its service offerings, as well as best practices in marketing communications
• Ability to use excellent judgment, handle confidential information appropriately and display a professional demeanor

Preferred Qualifications

• Experience writing in the professional services sector
• Familiarity with AP style

Benefits

Weaver offers competitive health benefits, such as medical, dental, vision, disability, life insurance, and a 401(k) plan. We also offer flexible scheduled time off (STO), minimum of 56 hours of sick and safe leave, 11 holidays, and 2 scheduled recharge days. Additionally, we provide in-house CPE and learning opportunities through our internal Learning & Development department.

Skills

The ideal candidate will have a passion for transforming raw ideas and draft content into clear, persuasive, informative communications. They will be comfortable interviewing executives and other team members, reviewing existing material and conducting research to gain an understanding of the topic or issue and formulate outlines. They will also be comfortable providing candid feedback and clear guidance to stakeholders.

The candidate will be a friendly, positive person, who brings energy and enthusiasm to their work, along with the ability to develop congenial, collaborative relationships both inside and outside the marketing team. They will be a strong project manager, well organized, able to juggle many assignments at once, attentive to detail and deadlines, and able to keep others informed of their progress or roadblocks.