Marketing-Community Liaison & Business Development
Griswold · Baton Rouge, LA · 2 days ago
On-siteBusiness Development$62k–$70k/yrFull-time
Apply Here: https://careers.hireology.com/griswoldbatonrougela/2855395/description?ref=linkedin.com&utm_campaign=Application+sent+emails&utm_medium=email&utm_source=SendGrid Community Liaison — Home Care MarketingGriswold Home Care of Baton Rouge | Full-Time | $62,000–$70,000 + Company Vehicle + Referral Incentives About the RoleGriswold Home Care of Baton Rouge is looking for a relationship-driven marketer to represent our agency in the community. As Community Liaison, you'll be the face of Griswold to hospitals, skilled nursing facilities, physicians, senior living communities, and the families who need us. Your job is to build trust, grow referrals, and help more seniors in the Baton Rouge area receive the care they deserve at home. This is a field role. You'll spend most of your week out in the community — visiting referral partners, attending events, meeting families, and turning conversations into clients. If you love being on the move, thrive on building relationships, and want your work to matter, this is the position for you. What We OfferSalary of $62,000–$70,000, based on experienceCompany marketing vehicle provided, with gas coveredReferral incentive plan — earn more as you bring in more clientsHealth insurance available through the company (employee-paid)A supportive office team that backs you up in the fieldA purpose-driven company with a national brand and a local, family feel What You'll DoBuild and maintain relationships with referral sources: hospitals, rehab facilities, physicians' offices, senior living communities, elder law attorneys, and non-profit organizationsGenerate a steady flow of client leads for the officeConduct initial client visits and intakes, including scheduling, client profile creation, and handoff to the office teamRepresent Griswold at community events, health fairs, and networking groups throughout the yearIdentify new marketing opportunities by tracking market trends and community needsLog all referral-source activity, notes, and follow-ups accurately in WellSky and related systemsReview marketing results quarterly and adjust strategy to keep it effectiveManage marketing supplies and promotional materialsTrack mileage and expenses for monthly submissionPartner with the Director to work within the annual marketing budgetParticipate in the on-call rotation as needed by the office Who You Are3+ years of marketing, sales, or business development experience — home care, healthcare, or senior services experience is strongly preferredA background in human services, or a real desire to help othersStrong verbal and written communication skills with a pleasant, professional phone mannerHigh emotional intelligence and empathy — you can sit with a family in a hard momentOrganized, detail-oriented, and able to juggle multiple prioritiesSelf-motivated and able to work independently with sound judgmentProficient in Microsoft Office and comfortable with scheduling and CRM softwareValid Louisiana driver's license, clean driving record, and valid car insuranceAble to drive long distances and be on your feet for extended periodsBA/BS in a related field is a plus About Griswold Home CareGriswold has been helping seniors and adults with disabilities stay safe and independent at home since 1982. Our Baton Rouge office is locally owned and operated, and we're proud of the reputation we've built with families and referral partners across the region. We hire people who care, and we take care of the people we hire. Ready to make a difference in Baton Rouge? Apply today with your resume and a brief note about why you're drawn to senior care.Griswold Home Care of Baton Rouge is an Equal Opportunity Employer. Apply Here: https://careers.hireology.com/griswoldbatonrougela/2855395/description?ref=linkedin.com&utm_campaign=Application+sent+emails&utm_medium=email&utm_source=SendGrid