Marketing Communications Specialist - On site
About SmartStop Self Storage
SmartStop® Self Storage (NYSE: SMA) is one of the largest self-storage operators in North America and a publicly traded real estate investment trust. Headquartered in Ladera Ranch, California, SmartStop owns or manages more than 460 self-storage properties across 35 U.S. states, Washington, D.C., and Canada, comprising over 270,000 units and more than 35 million rentable square feet. Our fully integrated team of more than 1,000 self-storage professionals is dedicated to delivering an exceptional customer experience and driving long-term value for our customers, investors, and communities.
SmartStop’s commitment to service excellence and workplace culture has been recognized with multiple industry honors, including being named to Newsweek’s Best Customer Service Award (2021, 2023 and 2024), earning the Reputation 800 Award (2022-2023), and being recognized as a Top Workplace in Orange County (2022-2024), an award based entirely on employee feedback regarding our culture, leadership, and values.
About the role
SmartStop Self Storage is seeking a Marketing Specialist to support and elevate the company’s brand through strong brand stewardship, content development, and effective management of marketing systems and tools. Reporting to the VP of Marketing, this role ensures SmartStop presents a consistent, polished brand across customer and employee touchpoints while serving as the internal owner of key communications platforms.
Location: 100% on-site at our Ladera Ranch, CA headquarters.
Responsibilities
- Supports and upholds SmartStop’s brand identity across all marketing and communication channels
- Creates compelling content, including website copy, email campaigns, internal communications, marketing collateral, and press releases
- Drafts and distributes press releases in alignment with brand messaging and AP style standards
- Ensures all written content adheres to AP Style and maintains consistency in tone, voice, and quality
- Serves as the internal owner of the company’s digital asset management system, ensuring assets are organized, current, and accessible
- Serves as the internal owner of the company's intranet, ensuring content is timely, relevant, and engaging
- Trains employees on digital asset management system usage, brand standards, intranet functionality, and best practices to support internal communications
- Manages email marketing campaigns in Constant Contact, including content development, list management, deployment, and performance tracking
- Partners with external vendors and agencies to execute marketing projects, including SmartStop’s social media agency to manage content, ensure alignment with brand standards, and support engagement goals
- Tracks and analyzes performance metrics across campaigns and channels, providing insights and recommendations
- Performs other related duties as assigned
Requirements
- Bachelor’s degree in Marketing, Communications, or related field required
- 2 - 5 years of marketing experience, including content development, brand management, and marketing systems
- Excellent verbal and written communication skills with demonstrated experience drafting press releases
- Working knowledge of AP Style and ability to apply it consistently across content
- Demonstrated creativity and strong attention to detail
- Experience managing brand standards across multiple channels
- Strong organizational and project management skills
- Ability to manage multiple priorities with strict adherence to deadlines
- Experience with marketing platforms and systems, including email marketing tools (Constant Contact preferred) and digital asset management systems (Brandfolder a plus!)
- Experience supporting or managing intranet or internal communications platforms
- Ability to train and support internal users on systems and tools
- Proficiency in Microsoft Office; working knowledge of Adobe Creative Suite is a plus
- Analytical mindset with the ability to interpret data and optimize performance
- Ability to work collaboratively and proactively with cross-functional teams
Pay
Starting salary between $70,000 - $73,000 depending on experience, plus an annual discretionary bonus.
Benefits
- Competitive salary
- Health insurance including medical, dental, and vision
- Life and Disability Insurances
- Paid Time Off
- Generous Holiday Schedule
- 401(k) matching with no waiting period
- Employee assistance program
- Referral program
- A great culture