Marketing Campaign Manager

Responsibilities

• Primary responsibility for the selection and management of the Rocket Center’s Customer Relationship Management system and marcom automation tools.
• Leads cross-functional teams to develop and execute effective marketing and communications campaigns.
• Works with internal stakeholders to stay abreast of promotional needs and opportunities.
• Contributes to long-term strategy and planning.
• Optimizes marketing and communication resources.
• Manages marketing and communications vendor relationships.
• Advertising and production budget oversight.
• Works with insights and analytics team to correctly target audiences, establish campaign goals and track performance.
• Works with creative resources to ensure that assets are delivered on time.
• Efficiently coordinate all marketing and communications channels, including: traditional media, social, digital and PR.
• Create and document campaign best-practices.
• Spearhead quarterly campaign reviews.
• Manage advertising and promotional budgets.
• Adhere to compliance standards.
• Generate operational and executive reports.
• Other duties as assigned.

Qualifications

• At least 3 years of experience in similar role
• Project management certifications a plus (e.g. PMP)
• Familiarity with marketing technology solutions a plus (e.g. MS Dynamics, Salesforce, Mailchimp)
• Familiarity with reporting and analytics solutions (e.g. Tableau, Google Analytics)
• Social media and inbound marketing certifications a plus (e.g. Hootsuite, Hubspot)

Other Requirements

• Strong project management skills and follow-through.
• Adept problem-solving capabilities.
• Frank and effective communicator.
• Ability to work independently.
• Exceptional time management and organization skills.
• Flexibility, adaptability and comfort with aggressive deadlines and fluid priorities.
• Ability to collaborate effectively and share information within a team, across organizational boundaries, and with all levels of management.
• Excellent attention to detail.
• Knowledge of productivity tools such as MS Office and social media and marketing technologies.

Physical Requirements

• This position has the following special requirements:
• Eligibility Qualifications: Must be authorized to work in the United States.

Work Environment

• Environmental Factors: This position operates in a professional office environment with regular interaction with the public, VIPs, and media.
• Expected Hours of Work: 9:00 am-5:00 pm, Monday- Friday