Marketing Campaign Analyst

About the role

The Marketing Campaign Analyst is responsible for leveraging advanced data analytics tools to optimize marketing campaigns and drive business outcomes.

Responsibilities

• Query, join, and transform large data sets using Snowflake and SQL to identify key data elements.
• Design and implement data mappings and schemas that align with Salesforce Data Cloud (Data 360) objects.
• Configure Data Cloud settings, including data streams, DMOs, and calculated fields.
• Develop and manage ETL/ELT processes, focusing on data ingestion and transformation.
• Implement and maintain data quality, validation, and identity resolution logic to ensure accurate, unified customer data.

Requirements

• Strong technical skills in Snowflake data analysis and SQL.
• Hands-on experience with Data Cloud Configuration.
• Proficiency in ETL/ELT processes and API-based integrations.
• Solid understanding of data quality, validation, and identity resolution logic.

Qualifications

• Bachelor of Computer Science degree.

Skills

• Advanced proficiency in Snowflake and SQL.
• Experience with Data Cloud Configuration and API integrations.
• Knowledge of data quality, validation, and identity resolution techniques.

Benefits

• Base Salary Range: $80,000 to $100,000 per annum.
• TCS Employee Benefits Summary: Includes discretionary annual incentive, comprehensive medical coverage, family support, insurance options, convenience & professional growth, time off, legal & financial assistance, and more.

Pay

• Base Salary Range: $80,000 to $100,000 per annum.

Schedule

• Full-time position.