Marketing Associate

About the role

We are hiring a Marketing Associate to support the firm's marketing function across content, campaigns, digital channels, design, and reporting.

Responsibilities

• Content production
  • Draft marketing copy across formats: emails, social posts, website pages, white paper sections, one-pagers, ads, press releases, and sales enablement materials.
    • Produce visual assets in Canva, including LinkedIn graphics, social cards, email headers, and presentation collateral.
      • Support video content production, including scripting, coordinating with external production partners, and preparing assets for distribution.
    • Maintain the firm's editorial calendar and content pipeline.
• Campaign execution
  • Build emails, landing pages, lists, and basic workflows in HubSpot under the direction of the Head of Marketing.
    • Schedule and publish content across the firm's channels, including LinkedIn, email, and the website.
      • Tag, organize, and quality-check campaign assets so that everything is consistent with brand standards and ready for distribution.
    • Coordinate with the IR and sales teams to make sure they have the collateral they need when campaigns launch.
  • Manage the firm's day-to-day organic LinkedIn presence, including post scheduling, copy execution, comment monitoring, and engagement tracking.
    • Support LinkedIn Ads campaigns, including audience build-out, creative trafficking, budget pacing, and routine reporting on performance.
  • Help maintain the firm's website and supporting digital properties, flagging accuracy issues and pushing routine content updates.
• Digital channels
  • Manage the firm's day-to-day organic LinkedIn presence, including post scheduling, copy execution, comment monitoring, and engagement tracking.
    • Support LinkedIn Ads campaigns, including audience build-out, creative trafficking, budget pacing, and routine reporting on performance.
  • Help maintain the firm's website and supporting digital properties, flagging accuracy issues and pushing routine content updates.
• Reporting and analytics
  • Pull and organize performance data from Google Analytics, Google Ads, HubSpot, and LinkedIn analytics into clear, consistent reports.
• Track campaign performance against the KPIs set for each initiative and flag anything trending off plan.
  • Help with industry benchmarking, gathering and organizing peer-firm activity so the team can compare performance and identify opportunities.
• Ad hoc support
  • Support marketing activity for MONTICELLOAM-affiliated ventures where strategic alignment exists.
• Help with cross-functional projects and ad hoc requests across the organization.

Qualifications

• Bachelor’s Degree with at least 2 years of marketing experience
  • Private markets/financial services/real estate experience preferred
• Strong writing and content creation abilities
  • Ability to research, identify, and tailor messaging to the goals, problems, and considerations of various business ICPs
• Leverage AI tools to help with day-to-day content creation
  • Proficiency in social media management, particularly LinkedIn
• Understanding of website content strategy and development
  • Adaptability and willingness to take on a variety of marketing responsibilities
• A desire to learn and grow within the Real Estate Finance industry complemented by an inquisitive and proactive personality
  • Alignment with the company's mission, values, and growth objectives

Skills

• Proficiency in social media management, particularly LinkedIn
  • Understanding of website content strategy and development
• Adaptability and willingness to take on a variety of marketing responsibilities
  • A desire to learn and grow within the Real Estate Finance industry complemented by an inquisitive and proactive personality
• Alignment with the company's mission, values, and growth objectives

Benefits

The base salary range for this position in New York City is $75,000 to $90,000/year. The specific compensation that will be offered is based on an understanding of the hired candidates' qualifications at the time of hire. Employees are eligible for a discretionary bonus based on employee work performance reviewed during the annual review process.