Marketing and Social Media Intern

About the Role

The Overbrook School for the Blind is seeking a Marketing and Social Media Intern who exudes a passion for the school, its students, and its employees. This position reports directly to the Director of Development & Communications and offers college students hands‑on experience in social media management, content creation, and digital marketing while making a meaningful impact on the lives of students.

Organizational Description

Overbrook School for the Blind (OSB) is a dynamic, multi‑faceted nonprofit that operates a private school for ages 3 to 21. The school is supported by an annual state appropriation that partially subsidizes salaries and benefits for over 230 employees. OSB also manages expansive Birth‑to‑3 services in multiple counties, oversees an International Program serving nine developing countries in Southeast Asia, and provides itinerant services by Teachers of the Visually Impaired to local districts and charter schools. Since 1832, OSB’s legacy of innovation in service to children who are blind or visually impaired has been propelled by an energetic and dedicated workforce.

Responsibilities

• Assist in developing and implementing a social media strategy to increase engagement and visibility.
• Create, curate, and schedule engaging content (posts, stories, videos, and graphics) for Facebook, Instagram, LinkedIn, and X (formerly Twitter).
• Monitor social media channels, engage with followers, and respond to messages and comments in a timely manner.
• Research and implement best practices in accessibility for digital content to ensure inclusivity for individuals with visual impairments.
• Capture photos and videos of school events, programs, and student activities (with appropriate permissions).
• Assist in analyzing social media metrics and providing insights for improvement.
• Collaborate with staff and students to share compelling stories that align with OSB’s mission.
• Support additional marketing and communication projects as needed.

Requirements

• College major preferably in business, graphic design, and/or marketing.
• Experience with social media platforms such as Facebook, Instagram, TikTok, LinkedIn, X, ClassDojo, Snapchat, YouTube, Threads, Bluesky, Twitch.
• Experience in video production (CapCut or Lightroom) and optional podcast creation.
• Familiarity with AI tools.
• Proficiency in Adobe Creative Cloud, Canva or similar platforms.
• Experience with email marketing platforms such as Constant Contact or Mailchimp.
• Photography skills a plus.
• Competence with Google Suite and Microsoft Office.

Physical Requirements & Work Environment

• Must be able to lift a minimum of 50 lb, with assistance; participate in two‑person lifts.
• Work is primarily indoors, but some outdoor activities may be required.
• Employees are subject to accidents and/or injuries that may be incurred while performing essential functions.

Benefits and Pay

OSB offers a competitive salary and benefits package reflective of the applicant’s training and experience, including liberal financial support for the pursuit of advanced degrees. Applications from members of communities traditionally under‑represented in school administrative positions are invited.

Equal Employment Opportunity

Overbrook School for the Blind (OSB) follows a policy of recruiting, employing, and promoting individuals best qualified for any position by reason of education, training, and experience without regard to race, color, ancestry, genetic information, familial or marital status, domestic or sexual violence victimization, ethnicity, religion, age, sex (including pregnancy, childbirth, or a related medical condition), sexual orientation, gender identity, national origin, or non‑job‑related disability or the use of a guide or support animal because of blindness, deafness, or physical disability. OSB shall not discriminate against an individual who has exercised his/her rights against discrimination in accordance with applicable federal, state, or local laws.