Market Research Analyst- Future Of Film & Series Practice
NRG is a leading global insights and strategy firm at the confluence of content, culture, and technology. We stay ahead of what’s next, providing fresh insights to spark new ideas. We’re a trusted partner to our clients, working behind the scenes to bring imagination, depth, and clarity to their biggest challenges—in entertainment, technology, lifestyle, sports, and gaming. Together, we create with confidence.
About the role
NRG is seeking a Research Analyst to join our Future Of practice, supporting our flagship syndicated biannual landscape studies: Future of Film and Future of Series—which elevate consumer trends into clear, actionable strategic guidance for our studio and streaming clients. This role sits at the intersection of research, storytelling, and cultural intelligence. You’ll dive into both qualitative and quantitative research to help track, analyze, and translate what’s happening across the entertainment ecosystem—from audience behavior and industry strategy to cultural shifts shaping film and television’s future.
We’re looking for someone who is deeply engaged with entertainment as an industry: someone who follows the trades, tracks studio moves and platform strategy, listens to industry podcasts, and actively thinks about where film and TV are headed.
Responsibilities
- Support all phases of quantitative and qualitative research tied to Future of Film and Future of Series, from early design through final delivery.
- Translate data into clear, actionable insights and recommendations through visual, creative, and story-driven reports.
- Conduct ongoing landscape and trends research, tracking developments across film, television, streaming, platforms, talent, technology, and audience behavior.
- Source, synthesize, and contextualize information from our proprietary data, third-party data (e.g., Box Office Mojo), and cultural signals.
- Organize and maintain project materials, including databases and trackers, ensuring clarity, version control, and accessibility.
- Manage survey logic proofing, link testing, and QA, ensuring clean execution prior to launch.
- Conduct data checks and number validation, supporting accuracy across reports, presentations, and data repositories.
- Support presentation development, including slide builds, script drafting, and narrative flow for client readouts.
- Assist with qualitative research setup and coordination, including discussion guide support, materials prep, and collaboration with moderators and operations teams.
- Partner closely with internal teams (programming, fieldwork, data processing, design) to keep projects moving forward on tight timelines.
- Contribute to external-facing thinking—helping shape POVs, frameworks, and narratives that may appear in reports, presentations, or broader thought leadership moments.
- Provide overflow support to the broader Content Development & Marketing Strategy practice during non-peak Future Of periods, contributing to team-wide success and collaboration.
- Leverage AI-enabled approaches to enhance the speed, scale, and depth of insight generation across research and storytelling.
Requirements
- B.A./B.S. degree in areas such as Social Sciences, Psychology, Business, Marketing, Market Research, Statistics, Economics, or a related field.
- Prior internship or work experience in market research or consumer insights is a plus, but not required. We welcome early-career candidates, including recent or soon-to-be graduates, and value hands-on academic research experience.
- Deep engagement with the entertainment industry, including following trades, tracking studio moves, platform strategy, and industry trends.
- Strong writing and storytelling skills to connect the dots and turn complex research findings into clear, compelling narratives.
- Curiosity and a future-minded approach—always asking “what’s changing?” and “what’s next?” regarding audiences, technology, and content strategy.
- Ability to translate consumer insights into strategic implications for studios, platforms, and content teams.
- Problem-solving mindset with a focus on finding solutions rather than viewing challenges as roadblocks.
- Comfort working with both structured (quantitative) and unstructured (qualitative) data to identify trends and insights.
- Experience visualizing data with tools such as Excel and PowerPoint.
- Familiarity with data analysis techniques such as statistical significance testing, correlation analysis, multivariate analysis (e.g., cluster/segmentation), and conjoint/discrete choice analysis is a plus.
- Experience with SPSS, Q, or advanced analytics tools is a plus but not required.
- Experience using AI tools and thoughtful about how AI can enhance—not replace—insight work.
- Self-starter with strong internal motivation to deliver high-quality work despite challenges.
- Excellent verbal communication skills, with the ability to ask questions and share your point of view clearly and succinctly.
- Hawk-eyed attention to detail, ensuring high levels of quality control and accuracy in reporting.
- Strong teamwork and collaboration skills, with a willingness to welcome feedback and grow.
Benefits
- Flexible/remote work with optional usage of our offices in Culver City.
- Unlimited PTO, volunteer days, and a generous number of recharge days, including a full office closure during the week of Christmas and New Year’s.
- Medical, dental, and vision insurance plans.
- 401K with company match.
- Generous paid parental leave.
- Regular performance evaluations with opportunities for promotions and merit increases.
- Educational and training reimbursement plan, plus other professional development opportunities.
- Employee perks program (includes discounts on travel, hotels, cars, fitness, movie tickets, and more).
- Resources for mental health, inclusive care, and family building.
- NRGratitude—our company-wide employee recognition program.
- Regular team/company events and activities, including annual summer and holiday parties.
- Pet-friendly headquarters and pet insurance options.
Pay
In order to comply with equal pay and salary transparency laws, the base compensation for this role is $70,500. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.
Schedule
This is a full-time, exempt position. Candidates must be based in the Los Angeles area to regularly attend in-person meetings and presentations.